| 000 | 00922camuu2200253 a 4500 | |
| 001 | 000045170332 | |
| 005 | 20050518102606 | |
| 008 | 960530s2005 maua b 001 0 eng | |
| 020 | ▼a 0312416849 | |
| 035 | ▼a KRIC09767856 | |
| 040 | ▼a 221016 ▼d 221016 ▼d 221016 ▼d 211009 | |
| 082 | 0 0 | ▼a 302.23 ▼2 21 |
| 090 | ▼a 302.23 ▼b C189m4 | |
| 100 | 1 | ▼a Campbell, Richard , ▼d 1949-. |
| 245 | 1 0 | ▼a Media and culture: ▼b an introduction to mass communication / ▼c Richard Campbell with Christopher R. Martin and Bettina Fabos. |
| 250 | ▼a 4th ed. | |
| 260 | ▼a Boston : ▼b Bedford/St. Martin's Press , ▼c 2005. | |
| 300 | ▼a xxi, 613 p. : ▼b ill. (some col.) ; ▼c 26 cm. | |
| 504 | ▼a Includes bibliographical references and index. | |
| 650 | 0 | ▼a Mass media and culture ▼z United States. |
| 650 | 0 | ▼a Popular culture ▼z United States. |
| 700 | 1 | ▼a Martin, Christopher R. |
| 700 | 1 | ▼a Fabos, Bettina. |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/서고6층/ | 청구기호 302.23 C189m4 | 등록번호 111319537 (9회 대출) | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |
컨텐츠정보
책소개
Breaking the mold of traditional mass communication textbooks, Richard Campbella€™s Media & Culture goes beyond the basic facts and presents students with a critical and cultural perspective on the media. Campbell uses a unique five-stage critical thinking process to help students examine the forces that shape the mass media and become active participants in the media. Media & Culturea€™s integrated cultural perspective focuses on the reciprocal relationship between the mass media and our shared culture ? how cultural trends affect our media and how historical developments, technology, and key media leaders have shaped our society. Completing the full picture of the mass media is the texta€™s in-depth coverage of the history, structure, and economics of each industry. Continuing the tradition of cutting-edge content, the 2009 Update includes the most current media trends and developments.
정보제공 :
