| 000 | 00958camuu2200289 a 4500 | |
| 001 | 000045171382 | |
| 005 | 20050530134258 | |
| 008 | 950413s1996 enk b 001 0 eng | |
| 010 | ▼a 95016943 | |
| 015 | ▼a GB96-4267 | |
| 020 | ▼a 0415128005 (alk. paper) | |
| 020 | ▼a 0415128013 (pbk. : alk. paper) | |
| 035 | ▼a KRIC01169929 | |
| 040 | ▼a 211062 ▼c 211062 ▼d 211009 | |
| 050 | 0 0 | ▼a P96.A83 ▼b L58 1996 |
| 082 | 0 0 | ▼a 302.23 ▼2 20 |
| 090 | ▼a 302.23 ▼b A581L | |
| 100 | 1 | ▼a Ang, Ien. |
| 245 | 1 0 | ▼a Living room wars: ▼b rethinking media audiences for a postmodern world / ▼c Ien Ang. |
| 260 | ▼a London ; ▼a New York : ▼b Routledge , ▼c 1996. | |
| 300 | ▼a viii, 208 p. ; ▼c 24 cm. | |
| 504 | ▼a Includes bibliographical references (p. 189-201) and index. | |
| 650 | 0 | ▼a Mass media ▼x Audiences. |
| 650 | 0 | ▼a Mass media ▼x Influence. |
| 650 | 0 | ▼a Communication, International. |
| 653 | 0 | ▼a Mass media ▼a Audiences |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/서고6층/ | 청구기호 302.23 A581L | 등록번호 111319580 (5회 대출) | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |
컨텐츠정보
책소개
Living Room Wars brings together Ien Ang's recent writings on television audiences, and , in response to recent criticisms of cultural studies, argues that it is possible to study audience pleasures and popular television in a way that is not naively populist. Ang examines how the makers and marketers of television attempt to mould their audience and looks at the often unexpected ways in which the viewers actively engage with the programmes they watch.
Living Room Wars highlights the inherent contradictions of a `politics of pleasure' of television consumption: Ang moves beyond the trditional forcus on textual meanings to explore the structural and historical representations fo television audiences as an integral part of modern culture. Her wide-ranging and illuminating discussion takes in the battle between television and its audiences; the politics of empirical audience research; new technologies and the tactics of television consumption; ethnography and radical contextualism in audience studies; television fiction and women's fantasy; feminist desire and female pleasure in media consumption, and the transnational media system.
This brings together Ien Ang's recent writings on television audiences and, in response to recent criticisms of cultural studies, argues that it is possible to study audience pleasures and popular television in a way that is not naively populist.
정보제공 :
