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Business analytics : methods, models, and decisions / 2nd ed., global ed

Business analytics : methods, models, and decisions / 2nd ed., global ed (1회 대출)

자료유형
단행본
개인저자
Evans, James R. (James Robert), 1950-.
서명 / 저자사항
Business analytics : methods, models, and decisions / James R. Evans.
판사항
2nd ed., global ed.
발행사항
Harlow, Essex, England :   Pearson education Limited,   c2017.  
형태사항
652 p. : ill. (chiefly col.) ; 26 cm.
ISBN
9781292095448 129209544X
일반주기
Includes index.  
내용주기
Preface -- About the author -- Foundations of business analytics -- Introduction to business analytics -- Analytics on spreadsheets -- Descriptive analytics -- Visualizing and exploring data -- Descriptive statistical measures -- Probability distributions and data modeling -- Sampling and estimation -- Statistical inference -- Predictive analytics -- Predictive modeling and analysis -- Regression analysis -- Forecasting techniques -- Simulation and risk analysis -- Introduction to data mining -- Prescriptive analytics -- Linear optimization -- Applications of linear optimization -- Integer optimization -- Nonlinear and non-smooth optimization -- Optimization models with uncertainty -- Making decision -- Decision analysis -- Appendix A -- Appendix B -- Glossary -- Index.
일반주제명
Business planning. Strategic planning. Industrial management --Statistical methods.
000 00000nam u2200205 a 4500
001 000046010633
005 20191230194733
008 191230s2017 enka 001 0 eng d
020 ▼a 9781292095448
020 ▼a 129209544X
040 ▼a 211009 ▼c 211009 ▼d 211009
082 0 0 ▼a 658.4/01 ▼2 23
084 ▼a 658.401 ▼2 DDCK
090 ▼a 658.401 ▼b E92b2
100 1 ▼a Evans, James R. ▼q (James Robert), ▼d 1950-.
245 1 0 ▼a Business analytics : ▼b methods, models, and decisions / ▼c James R. Evans.
250 ▼a 2nd ed., global ed.
260 ▼a Harlow, Essex, England : ▼b Pearson education Limited, ▼c c2017.
300 ▼a 652 p. : ▼b ill. (chiefly col.) ; ▼c 26 cm.
500 ▼a Includes index.
505 0 ▼a Preface -- About the author -- Foundations of business analytics -- Introduction to business analytics -- Analytics on spreadsheets -- Descriptive analytics -- Visualizing and exploring data -- Descriptive statistical measures -- Probability distributions and data modeling -- Sampling and estimation -- Statistical inference -- Predictive analytics -- Predictive modeling and analysis -- Regression analysis -- Forecasting techniques -- Simulation and risk analysis -- Introduction to data mining -- Prescriptive analytics -- Linear optimization -- Applications of linear optimization -- Integer optimization -- Nonlinear and non-smooth optimization -- Optimization models with uncertainty -- Making decision -- Decision analysis -- Appendix A -- Appendix B -- Glossary -- Index.
650 0 ▼a Business planning.
650 0 ▼a Strategic planning.
650 0 ▼a Industrial management ▼x Statistical methods.
945 ▼a KLPA

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/서고7층/ 청구기호 658.401 E92b2 등록번호 111820919 (1회 대출) 도서상태 대출가능 반납예정일 예약 서비스 B M

컨텐츠정보

책소개

Business Analytics, Second Edition teaches the fundamental concepts of the emerging field of business analytics and provides vital tools in understanding how data analysis works in today’s organizations. Students will learn to apply basic business analytics principles, communicate with analytics professionals, and effectively use and interpret analytic models to make better business decisions. Included access to commercial grade analytics software gives students real-world experience and career-focused value. Author James Evans takes a balanced, holistic approach and looks at business analytics from descriptive, and predictive perspectives.

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정보제공 : Aladin

목차

Brief Contents



Preface

About the Author



PART 1: Foundations of Business Analytics

1. Introduction to Business Analytics

2. Analytics on Spreadsheets



Part 2: Descriptive Analytics

3. Visualizing and Exploring Data

4. Descriptive Statistical Measures

5. Probability Distributions and Data Modeling

6. Sampling and Estimation

7. Statistical Inference



Part 3: Predictive Analytics

8. Trendlines and Regression Analysis

9. Forecasting Techniques

10. Introduction to Data Mining

11. Spreadsheet Modeling and Analysis

12. Monte Carlo Simulation and Risk Analysis



Part 4: Prescriptive Analytics

13. Linear Optimization

14. Applications of Linear Optimization

15. Integer Optimization

16. Decision Analysis



Supplementary Chapter A (online): Nonlinear and Non-Smooth Optimization

Supplementary Chapter B (online): Optimization Models with Uncertainty



Appendix A

Glossary

Index

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