| 000 | 00952camuu2200289 a 4500 | |
| 001 | 000000873543 | |
| 005 | 20040315094550 | |
| 008 | 911210s1992 enka b 001 0 eng | |
| 010 | ▼a 91043032 //r92 | |
| 020 | ▼a 0521404495 (hc) | |
| 020 | ▼a 0521407869 (pb) | |
| 040 | ▼a DLC ▼c DLC ▼d OCL ▼d UKM ▼d 211009 | |
| 049 | 1 | ▼l 111276885 |
| 050 | 0 0 | ▼a HM261 ▼b .Z35 1992 |
| 082 | 0 0 | ▼a 303.3/8 ▼2 21 |
| 090 | ▼a 303.38 ▼b Z22n | |
| 100 | 1 | ▼a Zaller, John, ▼d 1949- |
| 245 | 1 4 | ▼a The nature and origins of mass opinion / ▼c John R. Zaller. |
| 260 | ▼a Cambridge [England] ; ▼a New York, NY, USA : ▼b Cambridge University Press, ▼c 1992. | |
| 300 | ▼a xiii, 367 p. : ▼b ill. ; ▼c 24 cm. | |
| 504 | ▼a Includes bibliographical references (p. [347]-357) and index. | |
| 650 | 0 | ▼a Public opinion. |
| 650 | 0 | ▼a Attitude (Psychology) |
| 650 | 0 | ▼a Political psychology. |
| 650 | 0 | ▼a Public opinion polls. |
| 653 | 0 | ▼a Attitudes |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/서고6층/ | 청구기호 303.38 Z22n | 등록번호 111276885 (26회 대출) | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |
컨텐츠정보
책소개
In this 1992 book John Zaller develops a comprehensive theory to explain how people acquire political information from elites and the mass media and convert it into political preferences. Using numerous specific examples, Zaller applies this theory to the dynamics of public opinion on a broad range of subjects, including domestic and foreign policy, trust in government, racial equality, and presidential approval, as well as voting behaviour in U.S. House, Senate, and presidential elections. The thoery is constructed from four basic premises. The first is that individuals differ substantially in their attention to politics and therefore in their exposure to elite sources of political information. The second is that people react critically to political communication only to the extent that they are knowledgeable about political affairs. The third is that people rarely have fixed attitudes on specific issues; rather, they construct 'preference statements'?on the fly as they confront each issue raised. The fourth is that, in constructing these statements, people make the greatest use of ideas that are, for various reasons, the most immediately salient to them. Zaller emphasizes the role of political elites in establishing the terms of political discourse in the mass media and the powerful effect of this framing of issues on the dynamics of mass opinion on any given issue over time.
This 1992 book explains how people acquire political information from elites and the mass media and convert it into political preferences.
정보제공 :
목차
List of tables and figures; Preface; 1. Introduction: the fragmented state of opinion research; 2. Information, predispositions, and opinion; 3. How citizens acquire information and convert it into public opinion; 4. Coming to terms with response instability; 5. Making it up as you go along; 6. The mainstream and polarization effects; 7. Basic processes of 'attitude change'; 8. Tests of the one-message model; 9. Two-sided information flows; 10. Information flow and electoral choice; 11. Evaluating the model and looking toward future research; 12. Epilogue: the question of elite domination of public opinion; Measures appendix; References; Index.
정보제공 :