| 000 | 00908camuuu200289 a 4500 | |
| 001 | 000000023145 | |
| 005 | 19960705115151.0 | |
| 008 | 960705s1994 nyu 001 0 eng | |
| 010 | ▼a 93023318 | |
| 020 | ▼a 0471311294 (paper : acid-free paper) | |
| 020 | ▼a 0471311286 (cloth : acid-free paper) | |
| 035 | ▼a 93023318 | |
| 040 | ▼a DLC ▼c DLC ▼d DLC | |
| 043 | ▼a n-us--- | |
| 049 | 1 | ▼l 111064900 |
| 050 | 0 0 | ▼a HF1416.5 ▼b .S57 1994 |
| 082 | 0 0 | ▼a 658.8/48 ▼2 20 |
| 090 | ▼a 658.8 ▼b S632h | |
| 093 | ▼l 111024655 | |
| 100 | 1 0 | ▼a Sletten, Eric , ▼d 1954-. |
| 245 | 1 0 | ▼a How to succeed in exporting and doing business internationally / ▼c Eric Sletten. |
| 260 | 0 | ▼a New York : ▼b Wiley , ▼c 1994. |
| 300 | ▼a x, 277 p. ; ▼c 25 cm. | |
| 500 | ▼a Includes index. | |
| 650 | 0 | ▼a International business enterprises ▼z United States ▼x Management. |
| 650 | 0 | ▼a Export marketing ▼z United States ▼x Management. |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/교육보존A/6 | 청구기호 658.8 S632h | 등록번호 111024655 | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |
| No. 2 | 소장처 중앙도서관/교육보존A/6 | 청구기호 658.8 S632h | 등록번호 111064900 | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |
컨텐츠정보
책소개
An innovative perspective on international business enabling readers to do away with misinformation and misconceptions surrounding global business operations. Covers targeting markets and obtaining market information, selecting and managing a foreign distributor, legal issues, taxes, transfer pricing, financing international deals and the latest technologies to cut through many traditional stumbling blocks. Explains how to get free or low cost data and bypass expensive consultants, attorneys, freight-forwarders, etc.
정보제공 :
목차
CONTENTS Chapter 1 The Business Reasons for Exporting and Doing Business Internationally = 1 Chapter 2 Cultural Factors : Are They really Important? = 21 Chapter 3 Conducting Market Research and Targeting High Potential Markets = 29 Chapter 4 Managing Foreign Distribution Networks : What You Want from Foreign Partners = 45 Chapter 5 What Foreign Partners Want from You : The Hidden Agenda = 69 Chapter 6 Legal Considerations = 79 Chapter 7 Logistics : How to Get the Product to the Overseas Customer = 103 Chapter 8 Financing the Deal = 117 Chapter 9 Distribution Methods and Strategies = 135 Chapter 10 A Road Map to the U. S. Department of Commerce and Other Services = 149 Chapter 11 The Future of International Business = 157 Chapter 12 Beyond Exporting : Joint Ventures, Licensing, and Subsidiary Operations = 167 Glossary = 183 Index = 273