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Say it like Obama : the power of speaking with purpose and vision

Say it like Obama : the power of speaking with purpose and vision (3회 대출)

자료유형
단행본
개인저자
Leanne, Shelly.
서명 / 저자사항
Say it like Obama : the power of speaking with purpose and vision / Shel Leanne.
발행사항
New York :   McGraw-Hill Professional ,   c2009.  
형태사항
xxiii, 214 p. ; 22 cm.
ISBN
9780071615891 (hbk.) 007161589X (hbk.)
요약
Obama's outstanding communication skills gave rise to an unprecedented political movement and fueled his success. This book is about the art of persuasion, the power of presentation, and the most effective techniques of communication.
내용주기
The speech that started it all -- Earning trust and confidence -- Breaking down barriers -- Winning hearts and minds -- Conveying vision -- Driving points home -- Persuading -- Facing and overcoming controversy -- Motivating others to action and leaving strong last impressions -- The speech that made history-- again.
서지주기
Includes bibliographical references (p. 213-214).
일반주제명
Speeches, addresses, etc., American. Public speaking. Success in business.
주제명(개인명)
Obama, Barack   Oratory.  
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100 1 ▼a Leanne, Shelly.
245 1 0 ▼a Say it like Obama : ▼b the power of speaking with purpose and vision / ▼c Shel Leanne.
260 ▼a New York : ▼b McGraw-Hill Professional , ▼c c2009.
300 ▼a xxiii, 214 p. ; ▼c 22 cm.
504 ▼a Includes bibliographical references (p. 213-214).
505 0 ▼a The speech that started it all -- Earning trust and confidence -- Breaking down barriers -- Winning hearts and minds -- Conveying vision -- Driving points home -- Persuading -- Facing and overcoming controversy -- Motivating others to action and leaving strong last impressions -- The speech that made history-- again.
520 ▼a Obama's outstanding communication skills gave rise to an unprecedented political movement and fueled his success. This book is about the art of persuasion, the power of presentation, and the most effective techniques of communication.
600 1 0 ▼a Obama, Barack ▼x Oratory.
650 0 ▼a Speeches, addresses, etc., American.
650 0 ▼a Public speaking.
650 0 ▼a Success in business.
945 ▼a KINS

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/서고7층/ 청구기호 808.51 O12L 등록번호 111538089 (3회 대출) 도서상태 대출가능 반납예정일 예약 서비스 B M

컨텐츠정보

책소개

Includes Obama's historic acceptance speech from the Democratic National Convention

In speech after speech, Barack Obama has “fired up” millions of enthusiastic supporters with his inspiring vision, rousing rhetoric, and charismatic presence His outstanding communication skills gave rise to an unprecedented political movement and fueled Obama’s success in becoming the first African American presidential nominee of a major U.S. political party.

But inspiring and persuading millions isn’t simply a product of innate ability?Barack Obama honed techniques that made him a highly effective speaker before audiences numbering thirty to 200,000. These techniques are vital not only in the political arena, but also for business executives, managers, and leaders from all walks of life.

This book is about the art of persuasion, the power of presentation, and the most effective techniques of communication. From building strong arguments and facing tough issues to inspiring a team or workforce to new levels of innovation and productivity, Say It Like Obama gives you the tools you can use to instill positive change at every level of your organization by learning how to:

* Make a strong first impression
* Use body language and voice
* Establish common ground
* Gain trust and confidence
* Win hearts and minds
* Drive your points home
* Convey your vision through imagery and words that resonate
* Build to a crescendo and leave a lasting impression

Whether you’re a manager, executive, or public speaker, a teacher, business owner, or community leader, Say It Like Obama will provide you with presentation techniques that have inspired andmobilized audiences of every size

Obama's outstanding communication skills gave rise to an unprecedented political movement and fueled his success. This book is about the art of persuasion, the power of presentation, and the most effective techniques of communication.


정보제공 : Aladin

저자소개

셸 린(지은이)

리더십 계발업체인 위셸 사의 대표이다. 위셸 사의 고객 중에는 전 세계적으로 사업을 펼치고 있는 포 춘 500대 기업들이 들어 있다. 위셸 사를 설립하기 전에 린 대표는 매킨지 사, 모건 스탠리 사의 뉴욕 및 런던 지사에서 경험을 쌓았다. 이어서 그녀는 1997년부터 2001년까지 하버드 대 교수를 역임하였으며 재직 중 사회사업가 정신(social entrepreneurship) 및 조직 설계 관련 과목을 강의했다. 린은 또한 <How to Interview Like a Top MBA>의 저자이기도 하다.

정보제공 : Aladin

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