| 000 | 00865camuu2200277 a 4500 | |
| 001 | 000045616510 | |
| 005 | 20101109150326 | |
| 008 | 101105s2001 maua b 001 0 eng d | |
| 010 | ▼a 00056071 | |
| 020 | ▼a 0262122375 | |
| 020 | ▼a 0262621703 (pbk.) | |
| 040 | ▼a DLC ▼c DLC ▼d DLC ▼d 211009 | |
| 050 | 0 0 | ▼a NC997 ▼b .L345 2001 |
| 082 | 0 0 | ▼a 741.6 ▼2 22 |
| 084 | ▼a 741.6 ▼2 DDCK | |
| 090 | ▼a 741.6 ▼b L412c | |
| 100 | 1 | ▼a Lavin, Maud. |
| 245 | 1 0 | ▼a Clean new world : ▼b culture, politics, and graphic design / ▼c Maud Lavin. |
| 260 | ▼a Cambridge, Mass. : ▼b MIT Press, ▼c c2001. | |
| 300 | ▼a xv, 201 p. : ▼b ill. ; ▼c 24 cm. | |
| 504 | ▼a Includes bibliographical references and index. | |
| 650 | 0 | ▼a Graphic arts ▼x Social aspects. |
| 650 | 0 | ▼a Commercial art. |
| 650 | 0 | ▼a Graphic arts ▼x Political aspects. |
| 945 | ▼a KLPA |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/서고7층/ | 청구기호 741.6 L412c | 등록번호 111598772 (2회 대출) | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |
컨텐츠정보
책소개
Our culture is dominated by the visual. Yet most writing on design reflects a narrow preoccupation with products, biographies, and design influences. Maud Lavin approaches design from the broader field of visual culture criticism, asking challenging questions about about who really has a voice in the culture and what unseen influences affect the look of things designers produce. Lavin shows how design fits into larger questions of power, democracy, and communication. Many corporate clients instruct designers to convey order and clarity in order to give their companies the look of a clean new world. But since designers cannot clean up messy reality, Lavin shows, they often end up simply veiling it.
Lacking the power to influence the content of their commercial work, many designers work simultaneously on other, more fulfilling projects. Lavin is especially interested in the graphic designer's role in shaping cultural norms. She examines the anti-Nazi propaganda of John Heartfield, the modernist utopian design of Kurt Schwitters and the neue ring werbegestalter, the alternative images of women by studio ringl + pit, the activist work of such contemporary designers as Marlene McCarty and Sheila Levrant de Bretteville, and the Internet innovations of David Steuer and others. Throughout the book, Lavin asks how designers can expand the pleasure, democracy, and vitality of communication.
정보제공 :
저자소개
마우드 라빈(지은이)
현대예술과 대중문화 속에 나타난 적극적인 여성의 이미지들에 관한 연구로 2005년 뉴욕의 구겐하임에서 장학금을 받았다. 「Graphic Design in America」(워커 아트 센터와 에이브람스), 「Global Television」(MIT 출판사), 「Inside the Visible」(보스턴 현대미술 인스티튜트와 MIT 출판사)을 비롯, 스무 권이 넘는 책들과 미술관 카탈로그에 에세이를 기고했다. 2007년 현재 시카고 아트 인스티튜트에서 미술사와 시각문화를 강의하고 있다. 지은 책으로 <그래픽디자인의 두 얼굴Clean New World: Culture, Politics, and Graphic Design>, <Cut with the Kitchen Knife: 한나 회흐의 바이마르 포토몽타주>, 등이 있고, 엮은 책으로 <The Business of Holidays>가 있다.
목차
CONTENTS List of Illustrations = ⅷ Acknowledgements = xiv 1 Introduction = 2 part one Modernism 2 Heartfield in Context = 12 3 For Love, Modernism, or Money : Kurt Schwitters and the Circle of New Advertising Designers = 26 4 ringl + pit : The Representation of Women in German Advertising, 1929-33 = 50 part two Post-World War Ⅱ and Today 5 U.S. Design in the Service of Commerce-and Alternatives = 70 6 New Traditionalism and Corporate Identity = 90 7 Collectivism in the Decade of Greed : Political Art Coalitions in the 1980s in New York City = 94 8 Portfolio : Women and Design = 108 9 A Baby and a Coat Hanger : Visual Propaganda in the U.S. Abortion Debate = 144 part three The Internet 10 Dirty Work and Clean Faces : The Look of Intelligent Agents on the Internet = 158 11 Confessions from The Couch : Issues of Persona on the Web = 168 Credits = 182 Index = 184