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1000 retail graphics : from signage to logos and everything in-store

1000 retail graphics : from signage to logos and everything in-store (6회 대출)

자료유형
단행본
단체저자명
JGA (Southfield, Mich.)
서명 / 저자사항
1000 retail graphics : from signage to logos and everything in-store.
발행사항
Gloucester, Mass. :   Rockport ,   c2007.  
형태사항
320 p. : ill. (chiefly col.) ; 23 cm.
ISBN
9781592533367 (pbk.) 1592533361 (pbk.)
일반주기
"JGA."  
Includes index.  
일반주제명
Commercial art -- Pictorial works. Signs and signboards -- Design. Retail trade.
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008 080314s2007 maua 001 0 eng c
010 ▼a 2008271970
015 ▼a GBA708625 ▼2 bnb
020 ▼a 9781592533367 (pbk.)
020 ▼a 1592533361 (pbk.)
035 ▼a (KERIS)REF000014911411
040 ▼a UKM ▼c UKM ▼d BAKER ▼d YDXCP ▼d BTCTA ▼d TXA ▼d DAY ▼d UBY ▼d DLC ▼d 211009
042 ▼a pcc
050 0 0 ▼a NC997 ▼b .O54 2007
082 0 0 ▼a 741.6 ▼2 22
090 ▼a 741.6 ▼b O582
245 0 0 ▼a 1000 retail graphics : ▼b from signage to logos and everything in-store.
246 3 ▼a One thousand retail graphics
246 3 ▼a Thousand retail graphics
260 ▼a Gloucester, Mass. : ▼b Rockport , ▼c c2007.
300 ▼a 320 p. : ▼b ill. (chiefly col.) ; ▼c 23 cm.
500 ▼a "JGA."
500 ▼a Includes index.
650 0 ▼a Commercial art ▼v Pictorial works.
650 0 ▼a Signs and signboards ▼x Design.
650 0 ▼a Retail trade.
710 2 ▼a JGA (Southfield, Mich.)
945 ▼a KINS

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/서고7층/ 청구기호 741.6 O582 등록번호 111480382 (6회 대출) 도서상태 대출가능 반납예정일 예약 서비스 B M

컨텐츠정보

책소개

The retail industry is one of the most competitive and challenging arenas for graphic designers. The expectation for creativity and originality is extremely high, yet the success rate of many retail ventures is quite low-so getting the marketing and branding right is essential for survival. This book provides a wealth of graphic design inspiration from a variety of retail businesses, offering designers, retail marketers, and business owners a vast collection of innovative options. These 1,000 touchpoints of brand identity include promotional and printed materials, packaging, and signage that act as the headlines, punctuation, and in some cases the subtext of the surroundings in which they exist-a frenzied retail environment. These pages pop with ideas for promotions, signage, tags, advertisements, flyers, bags, logos, and ad premiums such as novelties, giveaways, and more.

A virtual catalog of ideas for inspired retail design

The retail industry is one of the most competitive and, as a result, challenging arenas for graphic designers. The expectation for creativity and originality is extremely high, yet the success rate of many retail ventures is quite low-so getting the marketing and branding right is essential for survival. This book will provide a wealth of graphic design inspiration from a variety of retail businesses, offering designers, retail marketers, and business owners a vast collection of innovative options. Like the other books in Rockport's 1,000 series, the pages will pop with ideas for promotions, signage, tags, advertisements, flyers, bags, logos, and ad premiums such as novelties, giveaways, and more.



The retail industry is one of the most competitive and challenging arenas for graphic designers. The expectation for creativity and originality is extremely high, yet the success rate of many retail ventures is quite low - so getting the marketing and branding right is essential for survival. This book provides a wealth of graphic design inspiration from a variety of retail businesses, offering designers, retail marketers, and business owners a vast collection of innovating options. These 1,000 touchpoints of brand identity include promotional and printed materials, packaging, and signage that act as the headlines, punctuation, and in some cases the subtext of the surroundings in which they exist - a frenzied retail environment. These pages pop with ideas for promotions, signage, tags, advertisements, flyers, bags, logos, and ad premiums such as novelties, giveaways, and more.


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