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Information technology for management : digital strategies for insight, action, and sustainable performance 10th ed

Information technology for management : digital strategies for insight, action, and sustainable performance 10th ed (3회 대출)

자료유형
단행본
개인저자
Turban, Efraim. Volonino, Linda. Wood, Gregory R. Sipior, Janice C. Gessner, Guy H.
서명 / 저자사항
Information technology for management : digital strategies for insight, action, and sustainable performance / Efraim Turban, Linda Volonino, Gregory R. Wood ; contributing authors, Janice C. Sipior, Guy H. Gessner.
판사항
10th ed.
발행사항
Hoboken, NJ :   Wiley,   2015.  
형태사항
xiv, 460 p. : col. ill. ; 29 cm.
ISBN
1118897781 9781118897782
서지주기
Includes bibliographical references and indexes.
일반주제명
Management information systems.
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020 ▼a 9781118897782
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090 ▼a 658.4038011 ▼b T931i10
100 1 ▼a Turban, Efraim.
245 1 0 ▼a Information technology for management : ▼b digital strategies for insight, action, and sustainable performance / ▼c Efraim Turban, Linda Volonino, Gregory R. Wood ; contributing authors, Janice C. Sipior, Guy H. Gessner.
250 ▼a 10th ed.
260 ▼a Hoboken, NJ : ▼b Wiley, ▼c 2015.
300 ▼a xiv, 460 p. : ▼b col. ill. ; ▼c 29 cm.
504 ▼a Includes bibliographical references and indexes.
650 0 ▼a Management information systems.
700 1 ▼a Volonino, Linda.
700 1 ▼a Wood, Gregory R.
700 1 ▼a Sipior, Janice C.
700 1 ▼a Gessner, Guy H.
945 ▼a KLPA

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 과학도서관/Sci-Info(2층서고)/ 청구기호 658.4038011 T931i10 등록번호 121235836 (3회 대출) 도서상태 대출가능 반납예정일 예약 서비스 B M

컨텐츠정보

책소개

Information Technology for Management by Turban, Volonino, and Wood engages students with up-to-date coverage of the most important IT trends today.  Over the years, this leading IT textbook had distinguished itself with an emphasis on illustrating the use of cutting edge business technologies for achieving managerial goals and objectives.

The 10th Edition continues this tradition with coverage of emerging trends in Mobile Computing and Commerce, IT virtualization, Social Media, Cloud Computing and the Management and Analysis of Big Data along with advances in more established areas of Information Technology.




정보제공 : Aladin

저자소개

Efraim Turban(지은이)

<e-Business 시대를 위한 경영정보시스템>

Linda Volonino(지은이)

정보제공 : Aladin

목차

Part 1: Digital Technology Trends Transforming How Business is Done

Chapter 1: Doing Business in Digital Times

Chapter 2: Data Governance and IT Architecture Support Long-Term Performance

Chapter 3: Data Management, Big Data Analytics & Records Management

Chapter 4: Networks for Efficient Operations and Sustainability

Chapter 5: CyberSecurity and Risk Management

Part 2: Winning, Engaging, and Retaining Consumers with Technology

Chapter 6: Attracting Buyers with Search, Semantic, and Recommendation Technology

Chapter 7: Social Networking, Engagement and Social Metrics

Chapter 8: Retail, E-commerce and Mobile Commerce Technology

Part 3: Optimizing Performance with Enterprise Systems and Analytics

Chapter 9: Effective and Efficient Business Functions

Chapter 10: Strategic Technology and Enterprise Systems

Chapter 11: Data Visualization and Geographic Information Systems

Part 4: Managing Business Relationships, Projects, and Codes of Ethics

Chapter 12: IT Strategy and Balanced Scorecard

Chapter 13: Project Management and SDLC

Chapter 14: Ethical Risks and Responsibilities of IT Innovations


정보제공 : Aladin

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