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Research projects for business & management students / 2nd ed

Research projects for business & management students / 2nd ed (1회 대출)

자료유형
단행본
개인저자
Ang, Siah Hwee, author.
서명 / 저자사항
Research projects for business & management students / Siah Hwee Ang.
판사항
2nd ed.
발행사항
London ;   Thousand Oaks, California :   SAGE Publications Ltd,   2021.  
형태사항
xiii, 382 p. : ill. ; 25 cm.
ISBN
9781529709476 1529709474 9781529709469 1529709466
내용주기
1: Fundamentals of research -- 2: Misperceptions and challenges in research -- 3: In search of a research topic -- 4: Conducting a literature review -- 5: Research design -- 6: Data, measurements and sampling -- 7: Data collection methods -- 8: Descriptive and exploratory analysis -- 9: Qualitative methods and analysis -- 10: Quantitative methods and analysis -- 11: Writing up.
서지주기
Includes bibliographical references and index.
일반주제명
Business --Research --Methodology. Management --Research --Methodology.
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245 1 0 ▼a Research projects for business & management students / ▼c Siah Hwee Ang.
246 3 ▼a Research projects for business and management students
250 ▼a 2nd ed.
260 ▼a London ; ▼a Thousand Oaks, California : ▼b SAGE Publications Ltd, ▼c 2021.
264 1 ▼a London ; ▼a Thousand Oaks, California : ▼b SAGE Publications Ltd, ▼c 2021.
264 4 ▼c ©2021
300 ▼a xiii, 382 p. : ▼b ill. ; ▼c 25 cm.
336 ▼a text ▼b txt ▼2 rdacontent
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338 ▼a volume ▼b nc ▼2 rdacarrier
504 ▼a Includes bibliographical references and index.
505 0 ▼a 1: Fundamentals of research -- 2: Misperceptions and challenges in research -- 3: In search of a research topic -- 4: Conducting a literature review -- 5: Research design -- 6: Data, measurements and sampling -- 7: Data collection methods -- 8: Descriptive and exploratory analysis -- 9: Qualitative methods and analysis -- 10: Quantitative methods and analysis -- 11: Writing up.
650 0 ▼a Business ▼x Research ▼x Methodology.
650 0 ▼a Management ▼x Research ▼x Methodology.
945 ▼a ITMT

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/서고7층/ 청구기호 658.00721 A581r2 등록번호 111870116 (1회 대출) 도서상태 대출가능 반납예정일 예약 서비스 B M

컨텐츠정보

책소개

This second edition of Research Projects for Business and Management Students provides students undertaking extended research with a foundation upon which to build their practice. The author sets out each stage of a research project systematically to allow you to follow along and build an understanding of the processes involved in carrying out in depth pieces of research, as well as the functions of commonly used research methods. Conversation boxes throughout will also help situate your learning by providing examples of commonly asked questions, challenges that may occur while you carry out your research and guidance on how to answer them.

Professor Siah Hwee Ang is Professor of International Business and Strategy, inaugural Chair in Business in Asia and Director of the NZ's Southeast Asia Centre of Asia-Pacific Excellence at Victoria University of Wellington, New Zealand.

PowerPoint Slides are available as a lecturer resource at study.sagepub.com/ang2e


정보제공 : Aladin

목차

Preface
Chapter 1: Fundamentals of Research
Chapter 2: Misperceptions and Challenges in Research
Chapter 3: In Search of a Research Topic
Chapter 4: Conducting a Literature Review
Chapter 5: Research Design
Chapter 6: Data, Measurements and Sampling
Chapter 7: Data Collection Methods
Chapter 8: Descriptive and Exploratory Analysis
Chapter 9: Qualitative Methods and Analysis
Chapter 10: Quantitative Methods and Analysis
Chapter 11: Writing Up

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