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Advance praise for Corporate-Level Strategy. "At last a book that cuts through all the corporate jargon and academic generalizations to answer the question 'Does the corporate parent create or destroy value for the organization?' The authors suggest a simple yet compelling framework for making this determination. Must reading for students and practitioners alike." -Robert Cizik Chairman and Chief Executive Officer Cooper Industries "In an era when the role of corporate-level management is quite justifiably being questioned and challenged, it is refreshing to find a book that clearly shows how parent companies can add rather than destroy value in their businesses. As we would expect of these world class authorities, Goold, Campbell, and Alexander have leveraged their fascinating research findings into an eminently readable and highly practical book." -Chris Bartlett Professor Harvard Business School "A vital and deeply researched contribution to thinking about corporate strategy." -Gary Hamel London Business School "I am very impressed by the extensive work on which this book is based, and by the concept of parenting advantage that it puts forward." -Yasutaka Obayashi Senior General Manager, Corporate Strategy Canon "Great companies grow, they don't just cut. With breakups and restructuring done, corporate parenting is coming back. Goold, Campbell, and Alexander have produced a comprehensive and intelligent book which should become a standard guide on the subject." -Tom Hout Vice President The Boston Consulting Group "A perceptive and valuable insight into an often underestimated area of strategy. This book clearly demonstrates the importance of parenting to the longer term development and prosperity of multibusiness companies." -Alan R. Jackson Chief Executive, BTR "I am glad someone has so well and so fully shed light on this important body of thinking." -Sigurd Reinton Director, McKinsey & Company, 1981-1988

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 CONTENTS
PART ONE CORPORATE STRATEGY AND PARENTING ADVANTAGE = 1
 1. Corporate Strategy : The Issues = 3
 2. Parenting Advantage : The Framework = 12
 3. Questions about Parenting Advantage = 38
 4. Corporate Strategy : The Background = 50
PART TWO SUCCESSFUL CORPORATE STRATEGIES = 75
 5. How Parents Create Value = 77
 6. Stand-Alone Influence = 90
 7. Linkage Influence = 139
 8. Functional and Services Influence = 187
 9. Corporate Development = 219
 10. The Evolution of Corporate Strategies = 246
 11. Successful Corporate Strategies = 267
PART THREE DEVELOPING A CORPORATE STRATEGY = 289
 12. Developing a Corporate Strategy : Overview = 291
 13. Developing Corporate Strategy : An Example = 319
 14. Decisions about the Portfolio = 340
 15. Decisions about the Parent = 354
 16. Putting Parenting Advantage into Practice = 379
APPENDIXES = 387
 A. Defining Businesses = 389
 B. Definition and Structure of Parent Organizations = 399
 C. Parenting Styles = 411
 D. Alliances = 430
Author Index = 443
Subject Index = 446