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The environment of marketing management : selections from the literature 3d ed

The environment of marketing management : selections from the literature 3d ed

자료유형
단행본
개인저자
Holloway, Robert J. ed. Hancock, Robert Spencer. joint ed.
서명 / 저자사항
The environment of marketing management : selections from the literature / [edited by] Robert J. Holloway [and] Robert S. Hancock.
판사항
3d ed.
발행사항
New York :   Wiley,   [1974].  
형태사항
xiii, 531 p. : illus. ; 26 cm.
총서사항
The Wiley marketing series.
ISBN
047140716X
일반주기
Previous editions published in 1964 and 1969 under title: The environment of marketing behavior.  
서지주기
Includes bibliographical references.
일반주제명
Marketing. Consumers.
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005 19990128100549.0
008 731023s1974 nyua b 000 0 eng
010 ▼a 73018322 //r91
020 ▼a 047140716X
040 ▼a DLC ▼c DLC
049 1 ▼l 422331590 ▼f 과학
050 0 0 ▼a HF5415 ▼b .H742 1974
082 0 0 ▼a 658.8/008
090 ▼a 658.008 ▼b H745e3
100 1 ▼a Holloway, Robert J. ▼e ed.
245 1 4 ▼a The environment of marketing management : ▼b selections from the literature / ▼c [edited by] Robert J. Holloway [and] Robert S. Hancock.
250 ▼a 3d ed.
260 ▼a New York : ▼b Wiley, ▼c [1974].
300 ▼a xiii, 531 p. : ▼b illus. ; ▼c 26 cm.
490 0 ▼a The Wiley marketing series.
500 ▼a Previous editions published in 1964 and 1969 under title: The environment of marketing behavior.
504 ▼a Includes bibliographical references.
650 0 ▼a Marketing.
650 0 ▼a Consumers.
700 1 ▼a Hancock, Robert Spencer. ▼e joint ed.

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No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 과학도서관/보존서고2(서양서)/ 청구기호 658.008 H745e3 등록번호 422331590 도서상태 대출가능 반납예정일 예약 서비스 B M

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