| 000 | 00000cam u2200205 a 4500 | |
| 001 | 000045751454 | |
| 005 | 20160607134454 | |
| 008 | 130514s2012 fr a b 001 0 fre | |
| 020 | ▼a 9782200278380 (br) | |
| 020 | ▼a 2200278381 (br) | |
| 035 | ▼a (OCoLC)834954618 | |
| 040 | ▼a ZWZ ▼b fre ▼e ncafnor ▼c ZWZ ▼d UAB ▼d KUB ▼d 211009 | |
| 050 | 4 | ▼a P301.5.P47 ▼b A33 2012 |
| 082 | 0 4 | ▼a 808 ▼2 23 |
| 084 | ▼a 808 ▼2 DDCK | |
| 090 | ▼a 808 ▼b A194a1 | |
| 100 | 1 | ▼a Adam, Jean-Michel. |
| 245 | 1 2 | ▼a L'argumentation publicitaire : ▼b rhétorique de l'eloge et de la persuasion / ▼c Jean-Michel Adam, Marc Bonhomme. |
| 250 | ▼a [Nouv. ed. mise a jour]. | |
| 260 | ▼a Paris : ▼b Armand Colin, ▼c 2012. | |
| 300 | ▼a 365 p. : ▼b ill. ; ▼c 21 cm. | |
| 490 | 1 | ▼a ICOM. Discours et communication |
| 504 | ▼a Includes bibliographical references (p. [342]-350) and index. | |
| 650 | 0 | ▼a Persuasion (Rhetoric). |
| 650 | 0 | ▼a Advertising ▼x Language. |
| 650 | 0 | ▼a Discourse analysis. |
| 650 | 0 | ▼a Semiotics. |
| 650 | 0 | ▼a Iconicity (Linguistics). |
| 700 | 1 | ▼a Bonhomme, Marc. |
| 830 | 0 | ▼a Collection ICOM. ▼p Série Discours et communication. |
| 945 | ▼a KLPA |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/서고7층/ | 청구기호 808 A194a1 | 등록번호 111694730 (2회 대출) | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |