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Strategic scientific and medical writing [electronic resource] : the road to success

Strategic scientific and medical writing [electronic resource] : the road to success

자료유형
E-Book(소장)
개인저자
Joubert, Pieter H. Rogers, Silvia M.
서명 / 저자사항
Strategic scientific and medical writing [electronic resource] : the road to success / Pieter H. Joubert, Silvia M. Rogers.
발행사항
Berlin;   Heidelberg :   Springer Berlin Heidelberg :   Imprint: Springer,   2015.  
형태사항
1 online resource (xviii, 140 p.) : ill. (some col.).
ISBN
9783662483169
요약
A document may be based on accurate medical and scientific information, follow guidelines precisely, and be well written in clear and correct language, but may still fail to achieve its objectives. The strategic approach described in this book will help you to turn good medical and scientific writing into successful writing. It describes clearly and concisely how to identify the target audience and the desired outcome, and how to construct key messages for a wide spectrum of documents. Irrespective of your level of expertise and your seniority in the pharmaceutical, regulatory, or academic environment, this book is an essential addition to your supporting library. The authors share with you many years of combined experience in the pharmaceutical and academic environment and in the writing of successful outcome-driven documents.
일반주기
Title from e-Book title page.  
내용주기
Introduction -- Written Communication in Drug Development -- Written Communication in Academic Settings -- Language Pitfalls: Native English Speakers -- Language Pitfalls: Non-Native English Speakers -- Scientific Misconduct -- Key Statistical Concepts -- Tables and Graphs -- International Conference on Harmonization (ICH) and Other Guidelines -- The Investigators' Brochure -- Initiating Clinical Programs (IND & IMPD) -- The CTD: Overviews and Summary Documents -- Study Protocols and Reports -- Scientific Papers -- Publication Strategy.
서지주기
Includes bibliographical references.
이용가능한 다른형태자료
Issued also as a book.  
일반주제명
Medical writing. Technical writing.
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URL
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020 ▼a 9783662483169
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082 0 4 ▼a 808/.066061 ▼2 23
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090 ▼a 808.066061
100 1 ▼a Joubert, Pieter H.
245 1 0 ▼a Strategic scientific and medical writing ▼h [electronic resource] : ▼b the road to success / ▼c Pieter H. Joubert, Silvia M. Rogers.
260 ▼a Berlin; ▼a Heidelberg : ▼b Springer Berlin Heidelberg : ▼b Imprint: Springer, ▼c 2015.
300 ▼a 1 online resource (xviii, 140 p.) : ▼b ill. (some col.).
500 ▼a Title from e-Book title page.
504 ▼a Includes bibliographical references.
505 0 ▼a Introduction -- Written Communication in Drug Development -- Written Communication in Academic Settings -- Language Pitfalls: Native English Speakers -- Language Pitfalls: Non-Native English Speakers -- Scientific Misconduct -- Key Statistical Concepts -- Tables and Graphs -- International Conference on Harmonization (ICH) and Other Guidelines -- The Investigators' Brochure -- Initiating Clinical Programs (IND & IMPD) -- The CTD: Overviews and Summary Documents -- Study Protocols and Reports -- Scientific Papers -- Publication Strategy.
520 ▼a A document may be based on accurate medical and scientific information, follow guidelines precisely, and be well written in clear and correct language, but may still fail to achieve its objectives. The strategic approach described in this book will help you to turn good medical and scientific writing into successful writing. It describes clearly and concisely how to identify the target audience and the desired outcome, and how to construct key messages for a wide spectrum of documents. Irrespective of your level of expertise and your seniority in the pharmaceutical, regulatory, or academic environment, this book is an essential addition to your supporting library. The authors share with you many years of combined experience in the pharmaceutical and academic environment and in the writing of successful outcome-driven documents.
530 ▼a Issued also as a book.
538 ▼a Mode of access: World Wide Web.
650 0 ▼a Medical writing.
650 0 ▼a Technical writing.
700 1 ▼a Rogers, Silvia M.
856 4 0 ▼u https://oca.korea.ac.kr/link.n2s?url=http://dx.doi.org/10.1007/978-3-662-48316-9
945 ▼a KLPA
991 ▼a E-Book(소장)

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/e-Book 컬렉션/ 청구기호 CR 808.066061 등록번호 E14029462 도서상태 대출불가(열람가능) 반납예정일 예약 서비스 M

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