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Strategic scientific and medical writing [electronic resource] : the road to success

Strategic scientific and medical writing [electronic resource] : the road to success

Material type
E-Book(소장)
Personal Author
Joubert, Pieter H. Rogers, Silvia M.
Title Statement
Strategic scientific and medical writing [electronic resource] : the road to success / Pieter H. Joubert, Silvia M. Rogers.
Publication, Distribution, etc
Berlin;   Heidelberg :   Springer Berlin Heidelberg :   Imprint: Springer,   2015.  
Physical Medium
1 online resource (xviii, 140 p.) : ill. (some col.).
ISBN
9783662483169
요약
A document may be based on accurate medical and scientific information, follow guidelines precisely, and be well written in clear and correct language, but may still fail to achieve its objectives. The strategic approach described in this book will help you to turn good medical and scientific writing into successful writing. It describes clearly and concisely how to identify the target audience and the desired outcome, and how to construct key messages for a wide spectrum of documents. Irrespective of your level of expertise and your seniority in the pharmaceutical, regulatory, or academic environment, this book is an essential addition to your supporting library. The authors share with you many years of combined experience in the pharmaceutical and academic environment and in the writing of successful outcome-driven documents.
General Note
Title from e-Book title page.  
Content Notes
Introduction -- Written Communication in Drug Development -- Written Communication in Academic Settings -- Language Pitfalls: Native English Speakers -- Language Pitfalls: Non-Native English Speakers -- Scientific Misconduct -- Key Statistical Concepts -- Tables and Graphs -- International Conference on Harmonization (ICH) and Other Guidelines -- The Investigators' Brochure -- Initiating Clinical Programs (IND & IMPD) -- The CTD: Overviews and Summary Documents -- Study Protocols and Reports -- Scientific Papers -- Publication Strategy.
Bibliography, Etc. Note
Includes bibliographical references.
이용가능한 다른형태자료
Issued also as a book.  
Subject Added Entry-Topical Term
Medical writing. Technical writing.
Short cut
URL
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020 ▼a 9783662483169
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050 4 ▼a R119
082 0 4 ▼a 808/.066061 ▼2 23
084 ▼a 808.066061 ▼2 DDCK
090 ▼a 808.066061
100 1 ▼a Joubert, Pieter H.
245 1 0 ▼a Strategic scientific and medical writing ▼h [electronic resource] : ▼b the road to success / ▼c Pieter H. Joubert, Silvia M. Rogers.
260 ▼a Berlin; ▼a Heidelberg : ▼b Springer Berlin Heidelberg : ▼b Imprint: Springer, ▼c 2015.
300 ▼a 1 online resource (xviii, 140 p.) : ▼b ill. (some col.).
500 ▼a Title from e-Book title page.
504 ▼a Includes bibliographical references.
505 0 ▼a Introduction -- Written Communication in Drug Development -- Written Communication in Academic Settings -- Language Pitfalls: Native English Speakers -- Language Pitfalls: Non-Native English Speakers -- Scientific Misconduct -- Key Statistical Concepts -- Tables and Graphs -- International Conference on Harmonization (ICH) and Other Guidelines -- The Investigators' Brochure -- Initiating Clinical Programs (IND & IMPD) -- The CTD: Overviews and Summary Documents -- Study Protocols and Reports -- Scientific Papers -- Publication Strategy.
520 ▼a A document may be based on accurate medical and scientific information, follow guidelines precisely, and be well written in clear and correct language, but may still fail to achieve its objectives. The strategic approach described in this book will help you to turn good medical and scientific writing into successful writing. It describes clearly and concisely how to identify the target audience and the desired outcome, and how to construct key messages for a wide spectrum of documents. Irrespective of your level of expertise and your seniority in the pharmaceutical, regulatory, or academic environment, this book is an essential addition to your supporting library. The authors share with you many years of combined experience in the pharmaceutical and academic environment and in the writing of successful outcome-driven documents.
530 ▼a Issued also as a book.
538 ▼a Mode of access: World Wide Web.
650 0 ▼a Medical writing.
650 0 ▼a Technical writing.
700 1 ▼a Rogers, Silvia M.
856 4 0 ▼u https://oca.korea.ac.kr/link.n2s?url=http://dx.doi.org/10.1007/978-3-662-48316-9
945 ▼a KLPA
991 ▼a E-Book(소장)

Holdings Information

No. Location Call Number Accession No. Availability Due Date Make a Reservation Service
No. 1 Location Main Library/e-Book Collection/ Call Number CR 808.066061 Accession No. E14029462 Availability Loan can not(reference room) Due Date Make a Reservation Service M

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