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Strategic management : an integrated approach : theory & cases / 13e

Strategic management : an integrated approach : theory & cases / 13e (2회 대출)

자료유형
단행본
개인저자
Hill, Charles W. L. Schilling, Melissa A. Jones, Gareth R.
서명 / 저자사항
Strategic management : an integrated approach : theory & cases / Charles W.L. Hill, Melissa A. Schilling, Gareth R. Jones.
판사항
13e.
발행사항
Boston, MA :   Cengage,   2020.  
형태사항
xxiii, 429, 252, 7, 19 p. : col. ill., charts ; 26 cm.
ISBN
0357033841 9780357033845
서지주기
Includes bibliographical references and index.
일반주제명
Management --United States --Case studies. Strategic planning --United States --Case studies. Business planning --United States --Case studies.
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245 1 0 ▼a Strategic management : ▼b an integrated approach : theory & cases / ▼c Charles W.L. Hill, Melissa A. Schilling, Gareth R. Jones.
250 ▼a 13e.
260 ▼a Boston, MA : ▼b Cengage, ▼c 2020.
264 1 ▼a Boston, MA : ▼b Cengage, ▼c [2020]
264 4 ▼c ©2020
300 ▼a xxiii, 429, 252, 7, 19 p. : ▼b col. ill., charts ; ▼c 26 cm.
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650 0 ▼a Strategic planning ▼z United States ▼v Case studies.
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700 1 ▼a Schilling, Melissa A. ▼0 AUTH(211009)116488.
700 1 ▼a Jones, Gareth R. ▼0 AUTH(211009)75510.
945 ▼a ITMT

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 과학도서관/Sci-Info(2층서고)/ 청구기호 658.4012 H645s13 등록번호 121266726 (2회 대출) 도서상태 대출가능 반납예정일 예약 서비스 B M

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MindTap for Hill/Schilling/Jones' Strategic Management: Theory & Cases, 13th helps you learn on your terms. INSTANT ACCESS IN YOUR POCKET. Take advantage of the MindTap Mobile App to learn on your terms. Read or listen to textbooks and study with the aid of instructor notifications, flashcards and practice quizzes. MINDTAP HELPS YOU CREATE YOUR OWN POTENTIAL. GEAR UP FOR ULTIMATE SUCCESS. Track your scores and stay motivated toward your goals. Whether you have more work to do or are ahead of the curve, you�ll know where you need to focus your efforts. And the MindTap Green Dot will charge your confidence along the way. MINDTAP HELPS YOU OWN YOUR PROGRESS. MAKE YOUR TEXTBOOK YOURS. No one knows what works for you better than you. Highlight key text, add notes and create custom flashcards. When it�s time to study, everything you�ve flagged or noted can be gathered into a guide you can organize.


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목차

Part I: INTRODUCTION TO STRATEGIC MANAGEMENT. 1. Strategic Leadership: Managing the Strategy-Making Process for Competitive Analysis. 2. External Analysis: The Identification of Opportunities and Threats. Part II: THE NATURE OF COMPETITIVE ADVANTAGE. 3. Internal Analysis: Resources and Competitive Advantage 4. Building Competitive Advantage Through Functional-Level Strategy. Part III: STRATEGIES. 5. Building Competitive Advantage Through Business-Level Strategy. 6. Business-Level Strategy and the Industry Environment. 7. Strategy and Technology. 8. Strategy in the Global Environment. 9. Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing. 10. Corporate-Level Strategy: Related and Unrelated Diversification. Part IV: IMPLEMENTING STRATEGY. 11. Corporate Governance, Social Responsibility and Ethics. 12. Implementing Strategy through Organization. Part V: Cases in Strategic Management A. Analyzing a Case Study and Writing a Case Study Analysis B. 31 Cases - Expertly written by the authors, this section includes 11 short cases and 20 long cases, covering a wide range of industries, companies and topics.

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