| 000 | 01529camuu2200337 a 4500 | |
| 001 | 000000643360 | |
| 005 | 19990824160706 | |
| 008 | 980421s1998 ne a b 101 0 eng | |
| 010 | ▼a 98021505 //r98 | |
| 020 | ▼a 079235110X (hb : alk. paper) | |
| 040 | ▼a DLC ▼c DLC ▼d C#P ▼d OHX | |
| 049 | 1 | ▼l 911001381 ▼f 국대원 |
| 050 | 0 0 | ▼a HD61 ▼b .M263 1998 |
| 072 | 7 | ▼a HD ▼2 lcco |
| 082 | 0 0 | ▼a 658.15/5 ▼2 21 |
| 090 | ▼a 658.155 ▼b M2661 | |
| 245 | 0 0 | ▼a Managing in uncertainty : ▼b theory and practice / ▼c edited by Constantin Zopounidis and Panos M. Pardalos. |
| 260 | ▼a Dordrecht ; ▼a Boston : ▼b Kluwer Academic, ▼c c1998. | |
| 300 | ▼a xiii, 540 p. : ▼b ill. ; ▼c 25 cm. | |
| 490 | 1 | ▼a Applied optimization ; ▼v v. 19 |
| 500 | ▼a Papers from the 6th International Conference of the European Association of Management and Business Economics, held in Chania, Greece, Sept. 15-17, 1997. | |
| 504 | ▼a Includes bibliographical references and index. | |
| 650 | 0 | ▼a Risk management ▼x Mathematical models ▼x Congresses. |
| 650 | 0 | ▼a Uncertainty ▼x Mathematical models ▼x Congresses. |
| 650 | 0 | ▼a Strategic planning ▼x Mathematical models ▼x Congresses. |
| 700 | 1 | ▼a Zopounidis, Constantin. |
| 700 | 1 | ▼a Pardalos, P. M. ▼q (Panos M.) , ▼d 1954- |
| 710 | 2 | ▼a European Association of Management and Business Economics. ▼b International Conference ▼n (6th : ▼d 1997 : ▼c Chania, Greece) |
| 830 | 0 | ▼a Applied optimization ; ▼v vol. 19. |
| 938 | ▼a Otto Harrassowitz ▼b HARR ▼n har005051997 ▼c 355.00 DEM |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/교육보존C/ | 청구기호 658.155 M2661 | 등록번호 511060263 | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |
컨텐츠정보
책소개
Papers from a September 1997 conference held in Greece provide a new point of view on the management of uncertainty. They cover both theoretical and practical issues involving the analysis and management of uncertainty, with sections on finance, management, and marketing, each divided into four subtopics. Subtopics include country risk assessment, quantitative techniques in business economics, advertising techniques and consumer policy, franchising in business development, multivariate data analysis in risk management, and cooperative management. Of interest to researchers and professionals from operations research, management science, and economics. Annotation c. by Book News, Inc., Portland, Or.
정보제공 :
목차
Editorial. I: Finance. 1. Country Risk Assessment. 2. Quantitative Techniques in Business Economics. 3. Portfolio Management Techniques. 4. Multicriteria Analysis in Credit Cards Assessment. II: Marketing. 1. Advertising Techniques and Consumer Policy. 2. Artificial Intelligence, Multicriteria Analysis and Marketing Decisions. 3. Franchising in Business Development. 4. Forecasting Techniques and Performance. III: Management. 1. Multivariate Data Analysis in Risk Management. 2. Cooperative Management. 3. Total Quality Management. 4. Managerial Decisions in Business Performance. Author Index.