| 000 | 01093namuu2200289 a 4500 | |
| 001 | 000000718062 | |
| 005 | 20010918185422 | |
| 008 | 001019s2000 maua b 001 0 eng | |
| 010 | ▼a 00052179 | |
| 020 | ▼a 0792379705 (alk. paper) | |
| 040 | ▼a DLC ▼c DLC ▼d 211009 | |
| 041 | 1 | ▼a eng ▼h fre |
| 042 | ▼a pcc | |
| 049 | 1 | ▼l 111197454 |
| 050 | 0 0 | ▼a HF5415.1263 ▼b .M35 2000 |
| 082 | 0 0 | ▼a 658.8/27 ▼2 21 |
| 090 | ▼a 658.827 ▼b M239sE | |
| 100 | 1 | ▼a Malaval, Philippe. |
| 240 | 1 0 | ▼a Strategie et gestion de la marque industrielle. ▼l English |
| 245 | 1 0 | ▼a Strategy and management of industrial brands : ▼b business to business products and services / ▼c by Philippe Malaval with the collaboration of Christophe Benaroya. |
| 260 | ▼a Boston, MA : ▼b Kluwer Academic Publishers, ▼c 2000. | |
| 300 | ▼a xvii, 398 p. : ▼b ill. ; ▼c 24 cm. | |
| 500 | ▼a Translation of: Strategie et gestion de la marque industrielle. | |
| 504 | ▼a Includes bibliographical references and index. | |
| 650 | 0 | ▼a Industrial marketing ▼v Case studies. |
| 700 | 1 | ▼a Benaroya, Christophe. |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/교육보존A/6 | 청구기호 658.827 M239sE | 등록번호 111197454 (4회 대출) | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |