| 000 | 00895camuu22002654a 4500 | |
| 001 | 000000770849 | |
| 005 | 20020605101521 | |
| 008 | 010221s2001 inua b 000 0 eng | |
| 010 | ▼a ?01019352 | |
| 020 | ▼a 1557532222 (alk. paper) | |
| 040 | ▼a DLC ▼c DLC ▼d UKM ▼d 211009 | |
| 042 | ▼a pcc | |
| 049 | 1 | ▼l 111215441 |
| 050 | 0 0 | ▼a HD30.28 ▼b .N368 2001 |
| 082 | 0 0 | ▼a 658.4/012 ▼2 21 |
| 090 | ▼a 658.4012 ▼b N198f | |
| 100 | 1 | ▼a Napier, Herman S., ▼d 1922- |
| 245 | 1 0 | ▼a Five stars for managers : ▼b strategy concepts in business / ▼c Herman S. Napier, Walter L. Kreeger. |
| 260 | ▼a West Lafayette, Ind. : ▼b Purdue University Press, ▼c c2001. | |
| 300 | ▼a v, 142 p. : ▼b ill. ; ▼c 24 cm. | |
| 504 | ▼a Includes bibliographical references (p. 141-142). | |
| 650 | 0 | ▼a Strategic planning. |
| 650 | 0 | ▼a Business planning. |
| 700 | 1 | ▼a Kreeger, Walter L. , ▼d 1944- |
Holdings Information
| No. | Location | Call Number | Accession No. | Availability | Due Date | Make a Reservation | Service |
|---|---|---|---|---|---|---|---|
| No. 1 | Location Main Library/Education Reserves1/ | Call Number 658.4012 N198f | Accession No. 111215441 | Availability Available | Due Date | Make a Reservation | Service |
Contents information
Book Introduction
This volume presents a number of strategic management concepts and the circumstances in which they apply. The format and language should be suitable for both business and non-business readers. The text provides a mental map to orient strategic thinking and give meaning to management actions.
This book presents a number of strategic management concepts and the circumstances in which they apply in a format and language understandable to both business and non-business readers. The authors – academics and military men – cite examples throughout military history, including quotes, stories, and diagrams, that teach important lessons for business leaders. Their central theory is that an interacting environment sets typical conditions in which an organization and its strategy will succeed. Critical factors supporting this theory are explained in chapters covering the environment, organization, and strategy in the planning stage, and communication, action, and results in the execution phase. The appendix reviews military-business maxims, which include looking at the big picture first, looking for what causes change, being ready to deal with the worst, making sure the mission is clear, assigning objectives and not actions, and learning from everyone else. Focus is placed on the top level of management – the job of the chief executive. Central to the discussion is an understanding of the ideas: a simple conceptual model is used to bring key factors together and to integrate lines of discussion. The basic outline that results is easy to remember and offers a useful framework on which to add other concepts. In effect, the reader is provided with a mental map to orient his strategic thinking and give meaning to management actions.
Information Provided By: :
Author Introduction
허먼 S. 네이피어(지은이)
베트남 전쟁에 참모로 참전하기도 했으며, 웨스트포인트 육군 사관학교에서 군사 심리학과 리더십을 가르치기도 했다. Journal of General Management, The Management Review 등의 잡지에 군사학과 경영학을 접목시킨 칼럼 등을 정기적으로 기고하고 있다. 2002년 현재 아칸소 대학 경영학 명예 교수이다.
Walter L. Kreeger(지은이)