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The astute management of technology is essential for firms who wish to compete within the new economy. In this in-depth study, David Teece considers how firms can exploit technological innovation, protecting their intellectual capital, while staying ahead of the competition. Providing frameworks as well as practical advice, he looks in particular at the organization structures most likely to support innovation, and how managerial decisions and strategy affect the division of the gains. Essential reading for academics, managers, and students alike who want to keep abreast of contemporary strategic challenges.

There is a strong awareness that the new economy has arrived, and that firms and management need to focus on a plethora of new issues at present only dimly perceived. The astute management of technology can advance not only the fortunes of the innovators, but also of society at large. In this book David Teece considers how firms can exploit technological innovation, protecting their intellectual capital, while staying ahead of the competition. He provides frameworks as well as practical advice, looking in particular at the organization structures most likely to support innovation, and how managerial decisions and strategy affect the division of the gains. This will be essential reading for academics, maangers, and students alike who want to keep abreast of contemporary strategic challenges.

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CONTENTS

Preface = ⅸ

Part Ⅰ Introduction

 1. The Knowledge Economy and Intellectual Capital Management = 3

Part Ⅱ Foundations

 2. The Impact of Market Structure and Organizational Factors on Innovation = 35

 3. Governance Modes and Technological Innovation = 53

 4. Decision Making Processes and the Rate and Direction of Innovation(with Janet Bercovitz and John de Figueiredo) = 69

Part Ⅲ Applications to Management and Strategy

 5. Market Entry Strategies for Innovators : Avoiding Pyrrhic Victories = 91

 6. Imitation Strategies for Owners of Complementary Assets = 115

 7. Outsourcing and Insourcing Strategies for Innovators : Opportunities and Limits(with Henry Chesbrough) = 125

 8. Understanding the Licensing Option(with Peter Grindley and Edward Sherry) = 135

Part Ⅳ Public Policy

 9. Antitrust Analysis in High Technology Industries(with Mary Coleman) = 159

Appendices : Case Studies in Licensing and Cross-Licensing

 A The Semi-Conductor Industry(with Peter Grindley and Edward Sherry) = 193

 B The Glass Industry and the Pilkington Float Process(with Peter Grindley and Edward Sherry) = 225

References = 277

Index = 291