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Value-driven intellectual capital : how to convert intangible corporate assets into market value

Value-driven intellectual capital : how to convert intangible corporate assets into market value (1회 대출)

자료유형
단행본
개인저자
Sullivan, Patrick H.
서명 / 저자사항
Value-driven intellectual capital : how to convert intangible corporate assets into market value / Patrick H. Sullivan.
발행사항
New York :   Wiley,   c2000.  
형태사항
xxii, 276 p. ; 24 cm.
총서사항
[Intellectual capital series]
ISBN
0471351040 (cloth : alk. paper)
일반주기
Series statement on jacket.  
서지주기
Includes bibliographical references (p. 267-269) and index.
일반주제명
Intellectual capital -- Management. Intellectual property. Knowledge management. Knowledge management. Intellectual property. Intellectual capital -- Management.
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008 990806s2000 nyu b 001 0 eng
010 ▼a 99044761
020 ▼a 0471351040 (cloth : alk. paper)
040 ▼a DLC ▼c DLC ▼d UKM ▼d C#P ▼d 244002
042 ▼a pcc
049 0 ▼l 151081249
050 0 0 ▼a HD53 ▼b .S85 2000
082 0 0 ▼a 658.4/038 ▼2 21
090 ▼a 658.4038 ▼b S951v
100 1 ▼a Sullivan, Patrick H.
245 1 0 ▼a Value-driven intellectual capital : ▼b how to convert intangible corporate assets into market value / ▼c Patrick H. Sullivan.
260 ▼a New York : ▼b Wiley, ▼c c2000.
300 ▼a xxii, 276 p. ; ▼c 24 cm.
490 1 ▼a [Intellectual capital series]
500 ▼a Series statement on jacket.
504 ▼a Includes bibliographical references (p. 267-269) and index.
650 0 ▼a Intellectual capital ▼x Management.
650 0 ▼a Intellectual property.
650 0 ▼a Knowledge management.
650 4 ▼a Knowledge management.
650 4 ▼a Intellectual property.
650 4 ▼a Intellectual capital ▼x Management.
830 0 ▼a Intellectual capital series (New York, N.Y.)

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컨텐츠정보

책소개

How do firms like Hewlett-Packard, DuPont, Dow Chemical, IBM, and Texas Instruments routinely convert the ideas of their employees into profits that sustain the corporation?

How can buyers and sellers calculate the assets of the acquired firm in a merger or acquisition?

How can an organization affect the firm's stock price using the leverage of intellectual assets?

Identifying a firm's assets, especially its intellectual assets-the proprietary knowledge expressed as a recipe, formula, trade secret, invention, program, or process-has become critical to a company's overall vision and strategic plan and essential in such transactions as stock offerings or mergers. In the era of the knowledge-based company, where the firm's genius and future lies in its ideas, a firm's collective know-how has become a measurable commodity-and as much a part of its bottom line as the condition of its cash investments, plant, and equipment. Extracting and measuring the real value of knowledge is essential for any corporate head who knows how high the stakes have become for corporate survival in the information age-where the innovative idea is as good as, if not better than, gold! Value-Driven Intellectual Capital is a corporate and financial executives' handbook to the new world of intangible assets-what they are and how to convert them into cash or strategic position. Written by one of the seminal thinkers in the field, and the key organizer of the ICM Gathering, a group of leading-edge knowledge-based companies, Value-Driven Intellectual Capital explains the new, boundary-expanding world of intellectual assets-where translating an innovative idea into bottom-line profits involves a tightly focused strategy with clear directives for making it happen. A blueprint for turning corporate knowledge, know-how, and intellectual property into a sustainable competitive weapon that will build a firm's reputation and market share, this practical, insightful book outlines:
* Basic concepts underlying IC (intellectual capital) and corporate value creation
* The linkage between IC, business strategy, and profits
* The different kinds of value-including qualitative and quantitative -firms realize from their IC
* Activities required to produce the value firms desire from their IC
* Methods for calculating the dollar value of companies-for market capitalization and mergers or acquisitions
* An economic model of an IC company

The book's appendix is a valuable distillation for corporate and financial executives, managers, researchers, and analysts of IC's basic working concepts and definitions, including the principles underlying value creation and value extraction, the concepts and strategies used by successful companies, the sources of value for knowledge companies, and the mechanisms used to convert that value into real profits. And since it is managerial talent that turns intellectual property into business assets, the book provides an arsenal of key concepts, methods, and processes for aligning with and using intellectual property as an active element of a firm's business strategies. It concludes with a discussion of how value is extracted from human capital, focusing on its elusive magnetic core: creativity and productivity. In an era in which firms are increasingly accountable to shareholders and success is judged solely by stock price, knowing how to measure and extract the value of a firm's intellectual assets has become one of the most critical and essential skills needed by CEOs today. Reflecting the most innovative thinking from some of the most sophisticated firms in the world, Sullivan's Value-Driven Intellectual Capital is a manifesto, a clarion call to excellence for any corporate or financial executive, merger and acquisition partner or investor who understands how much future corporate survival and success depends on the simple enduring genius of a good idea and the need to convert those ideas into corporate value.

How do firms like Hewlett-Packard, DuPont, Dow Chemical, IBM, and Texas Instruments routinely convert the ideas of their employees into profits that sustain the corporation?

How can buyers and sellers calculate the assets of the acquired firm in a merger or acquisition?

How can an organization affect the firm's stock price using the leverage of intellectual assets?

Identifying a firm's assets, especially its intellectual assets-the proprietary knowledge expressed as a recipe, formula, trade secret, invention, program, or process-has become critical to a company's overall vision and strategic plan and essential in such transactions as stock offerings or mergers. In the era of the knowledge-based company, where the firm's genius and future lies in its ideas, a firm's collective know-how has become a measurable commodity-and as much a part of its bottom line as the condition of its cash investments, plant, and equipment. Extracting and measuring the real value of knowledge is essential for any corporate head who knows how high the stakes have become for corporate survival in the information age-where the innovative idea is as good as, if not better than, gold! Value-Driven Intellectual Capital is a corporate and financial executives' handbook to the new world of intangible assets-what they are and how to convert them into cash or strategic position. Written by one of the seminal thinkers in the field, and the key organizer of the ICM Gathering, a group of leading-edge knowledge-based companies, Value-Driven Intellectual Capital explains the new, boundary-expanding world of intellectual assets-where translating an innovative idea into bottom-line profits involves a tightly focused strategy with clear directives for making it happen. A blueprint for turning corporate knowledge, know-how, and intellectual property into a sustainable competitive weapon that will build a firm's reputation and market share, this practical, insightful book outlines:
* Basic concepts underlying IC (intellectual capital) and corporate value creation
* The linkage between IC, business strategy, and profits
* The different kinds of value-including qualitative and quantitative -firms realize from their IC
* Activities required to produce the value firms desire from their IC
* Methods for calculating the dollar value of companies-for market capitalization and mergers or acquisitions
* An economic model of an IC company

The book's appendix is a valuable distillation for corporate and financial executives, managers, researchers, and analysts of IC's basic working concepts and definitions, including the principles underlying value creation and value extraction, the concepts and strategies used by successful companies, the sources of value for knowledge companies, and the mechanisms used to convert that value into real profits. And since it is managerial talent that turns intellectual property into business assets, the book provides an arsenal of key concepts, methods, and processes for aligning with and using intellectual property as an active element of a firm's business strategies. It concludes with a discussion of how value is extracted from human capital, focusing on its elusive magnetic core: creativity and productivity. In an era in which firms are increasingly accountable to shareholders and success is judged solely by stock price, knowing how to measure and extract the value of a firm's intellectual assets has become one of the most critical and essential skills needed by CEOs today. Reflecting the most innovative thinking from some of the most sophisticated firms in the world, Sullivan's Value-Driven Intellectual Capital is a manifesto, a clarion call to excellence for any corporate or financial executive, merger and acquisition partner or investor who understands how much future corporate survival and success depends on the simple enduring genius of a good idea and the need to convert those ideas into corporate value.

Visit our Web site at: www.wiley.com/

Als "Intellectual Capital" bezeichnet man den Wert, den ein Unternehmen aus seinem geistigen Eigentum, wie z.B. Produktinnovation, Patente, Urheberrechte und Know-How ziehen kann. In vielen Unternehmen ist geistiges Eigentum mittlerweile zum wichtigsten Aktivposten geworden. Um jedoch seinen Wert voll ausschopfen zu konnen, mussen Unternehmen zunachst einmal verstehen, was Intellectual Capital ist, wo es anzutreffen ist, wie man es investiert und wie man es erntet. Dabei ist es wichtig, da? ein Unternehmen den strategischen Wert jedes einzelnen seiner geistigen Aktivposten bestimmt und festlegt, wie es diesen Wert am Markt prasentiert. "Value Driven-Intellectual Capital" zeigt dem Unternehmen, wie es diese scheinbar immateriellen Wirtschaftsguter maximiert und sie in einen entscheidenden Wettbewerbsvorteil verwandelt.

New feature

How do firms like Hewlett-Packard, DuPont, Dow Chemical, IBM, and Texas Instruments routinely convert the ideas of their employees into profits that sustain the corporation?

How can buyers and sellers calculate the assets of the acquired firm in a merger or acquisition?

How can an organization affect the firm's stock price using the leverage of intellectual assets?

Identifying a firm's assets, especially its intellectual assets-the proprietary knowledge expressed as a recipe, formula, trade secret, invention, program, or process-has become critical to a company's overall vision and strategic plan and essential in such transactions as stock offerings or mergers. In the era of the knowledge-based company, where the firm's genius and future lies in its ideas, a firm's collective know-how has become a measurable commodity-and as much a part of its bottom line as the condition of its cash investments, plant, and equipment. Extracting and measuring the real value of knowledge is essential for any corporate head who knows how high the stakes have become for corporate survival in the information age-where the innovative idea is as good as, if not better than, gold! Value-Driven Intellectual Capital is a corporate and financial executives' handbook to the new world of intangible assets-what they are and how to convert them into cash or strategic position. Written by one of the seminal thinkers in the field, and the key organizer of the ICM Gathering, a group of leading-edge knowledge-based companies, Value-Driven Intellectual Capital explains the new, boundary-expanding world of intellectual assets-where translating an innovative idea into bottom-line profits involves a tightly focused strategy with clear directives for making it happen. A blueprint for turning corporate knowledge, know-how, and intellectual property into a sustainable competitive weapon that will build a firm's reputation and market share, this practical, insightful book outlines:
* Basic concepts underlying IC (intellectual capital) and corporate value creation
* The linkage between IC, business strategy, and profits
* The different kinds of value-including qualitative and quantitative -firms realize from their IC
* Activities required to produce the value firms desire from their IC
* Methods for calculating the dollar value of companies-for market capitalization and mergers or acquisitions
* An economic model of an IC company

The book's appendix is a valuable distillation for corporate and financial executives, managers, researchers, and analysts of IC's basic working concepts and definitions, including the principles underlying value creation and value extraction, the concepts and strategies used by successful companies, the sources of value for knowledge companies, and the mechanisms used to convert that value into real profits. And since it is managerial talent that turns intellectual property into business assets, the book provides an arsenal of key concepts, methods, and processes for aligning with and using intellectual property as an active element of a firm's business strategies. It concludes with a discussion of how value is extracted from human capital, focusing on its elusive magnetic core: creativity and productivity. In an era in which firms are increasingly accountable to shareholders and success is judged solely by stock price, knowing how to measure and extract the value of a firm's intellectual assets has become one of the most critical and essential skills needed by CEOs today. Reflecting the most innovative thinking from some of the most sophisticated firms in the world, Sullivan's Value-Driven Intellectual Capital is a manifesto, a clarion call to excellence for any corporate or financial executive, merger and acquisition partner or investor who understands how much future corporate survival and success depends on the simple enduring genius of a good idea and the need to convert those ideas into corporate value.

Visit our Web site at: www.wiley.com/


정보제공 : Aladin

목차


CONTENTS

Part Ⅰ The Relationship Between Intellectual Capital and Corporate Value

 1 INTRODUCTION = 3

  What Is Intellectual Capital? = 4

  How Does IC Bring Value to a Firm? = 7

  Strategy and Its Effect on Value = 9

  A Brief History = 13

  The ICM Gathering = 16

  Overview of the Book = 18

 2 A FRAMEWORK FOR INTELLECTUAL CAPITAL MANAGEMENT = 23

  The IC Framework = 25

  The First Dimension : Context = 26

  The Second Dimension : Non-Accounting Models of the Firm = 28

  The Structure of Knowledge Companies = 31

  One Approach to Extracting Value from a Firm's Intellectual Capital = 33

  The Third Dimension : IC Activities = 34

  How to Use the IC Framework = 38

  Begin with Vision and Strategy = 39

  Summary = 46

 3 LINKING INTELLECTUAL CAPITAL WITH VALUE = 47

  The Value Brought by IC = 48

  A Menu for Value = 50

  Summary = 59

 4 IC VALUE CHAINS = 61

  The IC Value Chain = 62

  Examples of IC Value Chains = 67

  Creating Value Chains = 72

  Allocating Internal Investment Resources = 74

  The Relative Importance of IC Activities = 75

  Summary = 77

Part Ⅱ Valuing Knowledge Companies

 5 VALUING KNOWLEDGE COMPANIES(BASIC CONCEPTS) = 83

  The Relationship Between IC and the Dollar Value of a Firm = 84

  What is Value? = 85

  What Affects Value? = 87

  Time = 89

  One-Time versus Ongoing Value = 90

  Why the Difficulty in Valuing IC? = 92

  Frameworks for Determining Qualitative Value = 93

  Frameworks for Quantifying Value = 95

  Measuring Intellectual Capital = 95

 6 VALUING KNOWLEDGE COMPANIES FOR MERGER OR ACQUISITION = 101

  Introduction = 101

  The Importance of Complementary Business Assets = 103

  Defining the Purchase Price Using the IC Perspective = 106

  Calculating the Purchase Price Using the IC Perspective = 106

  Summary = 109

 7 LINKING INTELLECTUAL CAPITAL WITH STOCK PRICE = 111

  Why the Shift Toward Intangibles? = 112

  Determining the Value of a Knowledge Company = 115

  An Intellectual Capital Approach to Valuation = 118

  Summary = 124

Part Ⅲ Managing Intellectual Capital

 8 EXTRACTING VALUE FROM INTELLECTUAL PROPERTY = 127

  Historical Perspective = 128

  Extracting Value from Intellectual Properties = 129

  A Hierarchy of IP Activity = 135

  The Roles of Intellectual Property in Corporate Business Strategy = 137

  The Intellectual Property Management System = 143

  Components of an Intellectual Property Management(IPM) System = 144

  Alternative Methods of Protection(Extra-Legal) = 150

  Summary = 152

 9 EXTRACTING VALUE FROM INTELLECTUAL ASSETS = 155

  Intellectual Assets = 156

  Codified Knowledge = 157

  Commercializable Intellectual Assets = 159

  Intellectual Assets and Structural Capital = 160

  Managing Intellectual Assets = 163

  Measuring and Valuing Intellectual Assets = 164

  Quantifying Value in Monetary Terms = 167

  Summary = 170

 10 EXTRACTING VALUE FROM HUMAN CAPITAL(BASIC CONCEPTS) = 173

  Knowledge and Intellectual Capital = 175

  A Knowledge-Based Model of Intellectual Capital = 177

  The Relative Importance of Different Kinds of Knowledge = 178

  Value-Added Knowledge = 179

  Direct-Support Knowledge = 181

  Indirect-Support Knowledge = 181

  How Knowledge Is Used = 181

  Value Creation and Value Extraction = 184

  Balancing Value-Creation and Value-Extraction Activities = 185

  Summary = 188

 11 EXTRACTING VALUE FROM HUMAN CAPITAL(ADVANCED CONCEPTS) = 191

  Core Human Capital = 192

  Creativity vs. Productivity = 193

  Focus for Human Capital = 194

  The Usefulness of Software Tools with Creativity-Focused Human Capital = 203

  The Productivity Focus for Human Capital = 204

  Summary = 205

 12 MAKING IT HAPPEN = 207

  The Foundation = 208

  The Context = 209

  Defining the Role of Intellectual Capital = 213

  Designing the System = 214

  Communicating the Value of IC to the Firm = 221

  Summary = 223

APPENDIX BASIC DEFINITIONS AND CONCEPTS = 225

 Basic Concepts and Definitions for IC and ICM = 225

 A Brief History of the ICM Movement = 238

 Management Concepts = 247

BIBLIOGRAPHY = 267

INDEX = 271



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