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000000863974 |
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20040325095531 |
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040106s1975 nyua 001 0 eng d |
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▼a 0060117699 :
▼c \37500
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| 040 |
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▼a 211009
▼c 211009
▼d 211009
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1
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▼l 111272065
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| 082 |
0
4
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▼a 658.4
▼2 21
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| 090 |
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▼a 658.4
▼b H339h
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| 110 |
2
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▼a Harvard College
|
| 245 |
1
0
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▼a Harvard business review:
▼b on management /
▼c [ed. Harvard College].
|
| 250 |
|
▼a 1st ed.
|
| 260 |
|
▼a New York :
▼b Harper & Row ,
▼c 1975.
|
| 300 |
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▼a vii, 751 p. :
▼b ill. ;
▼c 25 cm.
|
| 500 |
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▼a Includes index
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| 500 |
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▼a Articles originally published in the Harvard business review during the past 25 years
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| 504 |
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▼a Bibliography: p. 715-726
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| 505 |
0
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▼a Good managers don't make policy decisions / H. Edward Wrapp -- Skills of an effective administrator / Robert L. Katz -- Understanding your organization's character / Roger Harrison -- Management by whose character? / Harry Levinson -- Qualitative insights from quantitative methods / Robert H. Hayes -- Better decisions with preference theory / John S. Hammond III -- The president and corporate planning / Myles L. Mace -- Balance "creativity" and "practicality" in formal planning / John K. Shank ... [et al.] -- Formulating strategy in smaller companies / Frank F. Gilmore -- Marketing myopia / Theodore Levitt -- Marketing planning for industrial products / B. Charles Ames -- Get the most out of your sales force / Derek A. Newton -- Manage the customer, not just the sales force / Benson P. Shapiro -- Demarketing-- yes, demarketing / Philip Kotler, Sidney J. Levy -- Grass roots market research / Louis W. Stern, J.L. Heskett -- Framework for financial decisions / William W. Sihler -- How to evaluate new capital investments / John G. McLean -- New framework for corporate debt policy / Gordon Donaldson --
|
| 505 |
0
|
▼a Improving the quality of work life / Richard E. Walton -- One more time : how do you motivate employees? / Frederick Herzberg -- Beyond Theory Y / John J. Morse, Jay W. Lorsch -- How to deal with resistance to change / Paul R. Lawrence -- Executives as human beings / Fernando Bartolom -- Interpersonal barriers to decision making / Chris Argyris -- What it's like to be a black manager / Edward W. Jones, Jr.. -- What kind of management control do you need? / Richard F. Vancil -- Managing the four stages of EDP growth / Cyrus F. Gibson, Richard L. Nolan -- How to choose the right forecasting technique / John C. Chambers ... [et al.] --
|
| 505 |
0
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▼a Manufacturing-- missing link in corporate strategy / Wickham Skinner -- Production planning and control integrated / William K. Holstein -- Requirements planning for inventory control / Philip H. Thurston -- Sweeping changes in distribution / J.L. Heskett -- Production-line approach to service / Theodore Levitt -- New templates for today's organizations / Peter F. Drucker -- Evolution and revolution as organizations grow / Larry E. Greiner -- How the multidimensional structure works at Dow Corning / William C. Goggin -- Strategy for winning empolyee committment / Douglas S. Sherwin -- Can the best corporations be made moral? / Kenneth R. Andrews -- "Skyhooks" : with special implications for Monday through Friday / O.A. Ohmann -- The well-read manager / John B. Bennett, Ronald L. Weiher.
|
| 520 |
|
▼a Abstract: Business school teachings and business practices are presented for managers and would-be managers wishing to improve their skills and understand their roles. Management philosophies and strategies gleaned from 25 years of articles in the Harvard Business Review are included. Ideas and methods judged unlikely to become obsolete are discussed. Corporate planning, motivating the sales force, marketing and grass roots market research are addressed, as are topics such as coping with resistance to change and prejudice.
|
| 650 |
0
|
▼a Management.
|
| 650 |
4
|
▼a Management development.
|
| 650 |
4
|
▼a Administration.
|
| 650 |
4
|
▼a Decision making.
|
| 650 |
4
|
▼a Marketing.
|
| 650 |
4
|
▼a Market research.
|
| 650 |
4
|
▼a Working conditions.
|
| 650 |
4
|
▼a Motivation techniques.
|
| 650 |
4
|
▼a Management philosophies.
|
| 650 |
4
|
▼a Prediction.
|
| 650 |
4
|
▼a Employer employee relationship.
|
| 650 |
4
|
▼a Finance.
|
| 650 |
4
|
▼a Production.
|
| 650 |
4
|
▼a Management by objectives.
|
| 650 |
0
|
▼a Management
▼x Addresses, essays, lectures
|
| 730 |
0
|
▼a Harvard business review
|
| 740 |
0
2
|
▼a On management
|
