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Introduction to marketing management : text and cases Rev. ed

Introduction to marketing management : text and cases Rev. ed

자료유형
단행본
개인저자
Rewoldt, Stewart Henry, 1922 -. Scott, James Dacon. Warshaw, Martin R.
서명 / 저자사항
Introduction to marketing management text and cases / [by] Stewart H. Rewoldt, James D. Scott [and] Martin R. Warshaw.
판사항
Rev. ed.
발행사항
Homewood :   Richard D. Irwin,   1973.  
형태사항
825 p. : ill. ; 24 cm.
ISBN
0256014426
일반주기
On spine: Marketing management.  
Includes index.  
서지주기
Includes bibliographical references.
일반주제명
Marketing -- management. Marketing management -- case studies.
000 00999namuu2200289 a 4500
001 000000867053
005 20040223185800
008 040114s1973 ilua 001 0 eng d
020 ▼a 0256014426
040 ▼a 211009 ▼c 211009 ▼d 211009
049 1 ▼l 412717629
082 0 4 ▼a 658.8 ▼2 21
090 ▼a 658.8 ▼b R454i
100 1 ▼a Rewoldt, Stewart Henry, ▼d 1922 -.
245 1 0 ▼a Introduction to marketing management ▼b text and cases / ▼c [by] Stewart H. Rewoldt, James D. Scott [and] Martin R. Warshaw.
250 ▼a Rev. ed.
260 ▼a Homewood : ▼b Richard D. Irwin, ▼c 1973.
300 ▼a 825 p. : ▼b ill. ; ▼c 24 cm.
500 ▼a On spine: Marketing management.
500 ▼a Includes index.
504 ▼a Includes bibliographical references.
650 0 ▼a Marketing ▼x management.
650 0 ▼a Marketing management ▼x case studies.
700 1 ▼a Scott, James Dacon.
700 1 ▼a Warshaw, Martin R.
740 0 2 ▼a Marketing management.

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/교육보존A/6 청구기호 658.8 R454i 등록번호 412717629 도서상태 대출가능 반납예정일 예약 서비스 B M

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