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Consumer behavior : building marketing strategy / 8th ed

Consumer behavior : building marketing strategy / 8th ed (8회 대출)

자료유형
단행본
개인저자
Hawkins, Del I. Best, Roger J. Coney, Kenneth A.
서명 / 저자사항
Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
판사항
8th ed.
발행사항
Boston, Mass. :   Irwin/McGraw Hill,   c2001.  
형태사항
xxiv, 776p. : col. ill. ; 26cm+ 1 computer optical disc (4 3/4 in.).
ISBN
0072316020
서지주기
Includes bibliographical references and indexes.
일반주제명
Consumer behavior --United States. Market surveys --United States. Consumer behavior --United States --Case studies.
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082 0 0 ▼a 658.8/342/0973 ▼2 21
090 ▼a 658.8342 ▼b H393c8
100 1 ▼a Hawkins, Del I.
245 1 0 ▼a Consumer behavior : ▼b building marketing strategy / ▼c Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
250 ▼a 8th ed.
260 ▼a Boston, Mass. : ▼b Irwin/McGraw Hill, ▼c c2001.
263 ▼a 0008
300 ▼a xxiv, 776p. : ▼b col. ill. ; ▼c 26cm+ ▼e 1 computer optical disc (4 3/4 in.).
504 ▼a Includes bibliographical references and indexes.
650 0 0 ▼a Consumer behavior ▼z United States.
650 0 0 ▼a Market surveys ▼z United States.
650 0 0 ▼a Consumer behavior ▼z United States ▼v Case studies.
700 1 ▼a Best, Roger J. ▼0 AUTH(211009)32993.
700 1 ▼a Coney, Kenneth A.

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 세종학술정보원/사회과학실(4층)/ 청구기호 658.8342 H393c8 등록번호 151101476 (8회 대출) 도서상태 대출가능 반납예정일 예약 서비스 B M ?

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