| 000 | 01851camuu22003134a 4500 | |
| 001 | 000045127682 | |
| 005 | 20041108094748 | |
| 008 | 041105s2004 nyua 001 0 eng | |
| 010 | ▼a 2003016375 | |
| 020 | ▼a 0071425454 (alk. paper) | |
| 040 | ▼a DLC ▼c DLC ▼d DLC ▼d 244002 | |
| 042 | ▼a pcc | |
| 050 | 0 0 | ▼a HF5438.25 ▼b .B669 2004 |
| 082 | 0 0 | ▼a 658.85 ▼2 22 |
| 090 | ▼a 658.85 ▼b B747c | |
| 100 | 1 | ▼a Bosworth, Michael T. |
| 245 | 1 0 | ▼a CustomerCentric selling / ▼c Michael T. Bosworth, John R. Holland. |
| 250 | ▼a 1st ed. | |
| 260 | ▼a New York : ▼b McGraw-Hill, ▼c c2004. | |
| 300 | ▼a xiv, 258 p. : ▼b ill. ; ▼c 25 cm. | |
| 505 | 0 | ▼a Acknowledgments -- What is customer-centric selling? -- Opinions--the fuel that drives corporations -- Success without sales-ready messaging -- Core concepts of customercentric selling -- Defining the sales process -- Integrating the sales and marketing processes -- Features versus customer usage -- Creating sales-ready messaging -- Marketing's role in demand creation -- Business development : the hardest part of a salesperson's job -- Developing buyer vision through sales-ready messaging -- Qualifying buyers -- Negotiating and managing a sequence of events -- Negotiation : the final hurdle -- Proactively managing sales pipelines and funnels -- Assessing and developing salespeople -- Driving revenue via channels -- From the classroom to the boardroom. |
| 650 | 0 | ▼a Selling. |
| 650 | 0 | ▼a Sales Management. |
| 650 | 0 | ▼a Marketing. |
| 700 | 1 | ▼a Holland, John. |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 세종학술정보원/사회과학실(4층)/ | 청구기호 658.85 B747c | 등록번호 151163029 | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |