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Playing to win : how strategy really works

Playing to win : how strategy really works (7회 대출)

자료유형
단행본
개인저자
Lafley, A. G. (Alan G.) Martin, Roger L.
서명 / 저자사항
Playing to win : how strategy really works / A.G. Lafley and Roger L. Martin.
발행사항
Boston, Mass. :   Harvard Business Review Press,   c2013.  
형태사항
257 p. : ill. ; 25 cm.
ISBN
9781422187395 (alk. paper)
내용주기
Strategy = choice -- What is winning? -- Where to play -- How to win -- Playing to your strengths -- Managing what matters -- Thinking through strategy -- Shortening your odds.
서지주기
Includes bibliographical references (p. [239]-243) and index.
일반주제명
Strategic planning. Success in business. Organizational change.
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020 ▼a 9781422187395 (alk. paper)
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040 ▼a DLC ▼c DLC ▼d 211009
050 0 0 ▼a HD30.28 ▼b .L34 2013
082 0 0 ▼a 658.4/012 ▼2 23
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100 1 ▼a Lafley, A. G. ▼q (Alan G.)
245 1 0 ▼a Playing to win : ▼b how strategy really works / ▼c A.G. Lafley and Roger L. Martin.
260 ▼a Boston, Mass. : ▼b Harvard Business Review Press, ▼c c2013.
300 ▼a 257 p. : ▼b ill. ; ▼c 25 cm.
504 ▼a Includes bibliographical references (p. [239]-243) and index.
505 0 0 ▼t Strategy = choice -- ▼t What is winning? -- ▼t Where to play -- ▼t How to win -- ▼t Playing to your strengths -- ▼t Managing what matters -- ▼t Thinking through strategy -- ▼t Shortening your odds.
610 2 0 ▼a Procter & Gamble Company.
650 0 ▼a Strategic planning.
650 0 ▼a Success in business.
650 0 ▼a Organizational change.
700 1 ▼a Martin, Roger L.
945 ▼a KLPA

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/서고7층/ 청구기호 658.4012 L164p 등록번호 111689916 (7회 대출) 도서상태 대출가능 반납예정일 예약 서비스 B M

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