| 000 | 00000cam u2200205 a 4500 | |
| 001 | 000045935607 | |
| 005 | 20250820093608 | |
| 008 | 180314s2015 mau b 001 0 eng d | |
| 010 | ▼a 2014001795 | |
| 020 | ▼a 9780133127409 | |
| 020 | ▼a 0133127400 | |
| 035 | ▼a (KERIS)REF000017582665 | |
| 040 | ▼a DLC ▼b eng ▼c DLC ▼e rda ▼d DLC ▼d 211009 | |
| 050 | 0 0 | ▼a HD30.28 ▼b .B36834 2015 |
| 082 | 0 0 | ▼a 658.4/012 ▼2 23 |
| 084 | ▼a 658.4012 ▼2 DDCK | |
| 090 | ▼a 658.4012 ▼b B261s5 | |
| 100 | 1 | ▼a Barney, Jay B., ▼d 1954- ▼0 AUTH(211009)110287. |
| 245 | 1 0 | ▼a Strategic management and competitive advantage : ▼b concepts and cases / ▼c Jay B. Barney, The University of Utah, William S. Hesterly, The University of Utah. |
| 250 | ▼a 5th ed. | |
| 260 | ▼a Boston : ▼b Pearson, ▼c c2015. | |
| 300 | ▼a xxi, 373 p. ; ▼c 27 cm. | |
| 504 | ▼a Includes bibliographical references and indexes. | |
| 650 | 0 | ▼a Strategic planning ▼v Case studies. |
| 650 | 0 | ▼a Business planning ▼v Case studies. |
| 650 | 0 | ▼a Industrial management ▼v Case studies. |
| 650 | 0 | ▼a Competition ▼v Case studies. |
| 700 | 1 | ▼a Hesterly, William S. ▼0 AUTH(211009)80360. |
| 945 | ▼a KLPA |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/서고7층/ | 청구기호 658.4012 B261s5 | 등록번호 111787755 (6회 대출) | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |
컨텐츠정보
책소개
For courses in strategy and strategic management. Core strategic management concepts without the excess. Just the essentials, Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help readers analyze real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis. Teaching and Learning Experience This program will provide a better teaching and learning experience?for you and your students. Here’s how: Improve Results with MyManagementLab: MyManagementLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning. Help Students Develop Critical Thinking Skills: Proven pedagogy geared towards ensuring students grasp the concepts. Present Specific Issues in a Flexible Format: Each chapter has four short sections that present specific issues in more depth, allowing the professor and the student to adapt the text to their particular needs. This package contains: 0133127400 / 9780133127409: Strategic Management and Competitive Advantage, 5e 0133113000 / 9780133113006 NEW MyManagementLab with Pearson eText Standalone Access Card for Strategic Management and Competitive Advantage, 5e
정보제공 :
저자소개
Jay B. Barney(지은이)
유타대학교 경영대학 전략경영의 최고석좌교수이자 사회적 창업 분야의 라슨드 석좌교수이다. UCLA, 텍사스 A&M 대학을 거쳐 오하이오주립대학교에서 전략경영 분야 체이스 석좌교수를 역임했다. 브리검영대학교에서 학사 학위를, 예일대학교에서 석사와 박사 학위를 취득했다.
William Hesterly(지은이)