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Strategic management and competitive advantage : concepts and cases / 5th ed

Strategic management and competitive advantage : concepts and cases / 5th ed (Loan 6 times)

Material type
단행본
Personal Author
Barney, Jay B., 1954- Hesterly, William S.
Title Statement
Strategic management and competitive advantage : concepts and cases / Jay B. Barney, The University of Utah, William S. Hesterly, The University of Utah.
판사항
5th ed.
Publication, Distribution, etc
Boston :   Pearson,   c2015.  
Physical Medium
xxi, 373 p. ; 27 cm.
ISBN
9780133127409 0133127400
Bibliography, Etc. Note
Includes bibliographical references and indexes.
Subject Added Entry-Topical Term
Strategic planning --Case studies. Business planning --Case studies. Industrial management --Case studies. Competition --Case studies.
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001 000045935607
005 20250820093608
008 180314s2015 mau b 001 0 eng d
010 ▼a 2014001795
020 ▼a 9780133127409
020 ▼a 0133127400
035 ▼a (KERIS)REF000017582665
040 ▼a DLC ▼b eng ▼c DLC ▼e rda ▼d DLC ▼d 211009
050 0 0 ▼a HD30.28 ▼b .B36834 2015
082 0 0 ▼a 658.4/012 ▼2 23
084 ▼a 658.4012 ▼2 DDCK
090 ▼a 658.4012 ▼b B261s5
100 1 ▼a Barney, Jay B., ▼d 1954- ▼0 AUTH(211009)110287.
245 1 0 ▼a Strategic management and competitive advantage : ▼b concepts and cases / ▼c Jay B. Barney, The University of Utah, William S. Hesterly, The University of Utah.
250 ▼a 5th ed.
260 ▼a Boston : ▼b Pearson, ▼c c2015.
300 ▼a xxi, 373 p. ; ▼c 27 cm.
504 ▼a Includes bibliographical references and indexes.
650 0 ▼a Strategic planning ▼v Case studies.
650 0 ▼a Business planning ▼v Case studies.
650 0 ▼a Industrial management ▼v Case studies.
650 0 ▼a Competition ▼v Case studies.
700 1 ▼a Hesterly, William S. ▼0 AUTH(211009)80360.
945 ▼a KLPA

Holdings Information

No. Location Call Number Accession No. Availability Due Date Make a Reservation Service
No. 1 Location Main Library/Western Books/ Call Number 658.4012 B261s5 Accession No. 111787755 (6회 대출) Availability Available Due Date Make a Reservation Service B M

Contents information

Book Introduction

For courses in strategy and strategic management. Core strategic management concepts without the excess. Just the essentials, Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help readers analyze real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis. Teaching and Learning Experience This program will provide a better teaching and learning experience?for you and your students. Here’s how: Improve Results with MyManagementLab: MyManagementLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning. Help Students Develop Critical Thinking Skills: Proven pedagogy geared towards ensuring students grasp the concepts. Present Specific Issues in a Flexible Format: Each chapter has four short sections that present specific issues in more depth, allowing the professor and the student to adapt the text to their particular needs. This package contains: 0133127400 / 9780133127409: Strategic Management and Competitive Advantage, 5e 0133113000 / 9780133113006 NEW MyManagementLab with Pearson eText Standalone Access Card for Strategic Management and Competitive Advantage, 5e


Information Provided By: : Aladin

Author Introduction

Jay B. Barney(지은이)

유타대학교 경영대학 전략경영의 최고석좌교수이자 사회적 창업 분야의 라슨드 석좌교수이다. UCLA, 텍사스 A&M 대학을 거쳐 오하이오주립대학교에서 전략경영 분야 체이스 석좌교수를 역임했다. 브리검영대학교에서 학사 학위를, 예일대학교에서 석사와 박사 학위를 취득했다.

William Hesterly(지은이)

Information Provided By: : Aladin

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