FRONT COVER -- CONSUMER CULTURE THEORY -- COPYRIGHT PAGE -- CONTENTS -- LIST OF CONTRIBUTORS -- CONSUMER CULTURE THEORY: BUILDING COMMUNITY ACROSS BORDERS -- PART I: UNDERSTANDING AND NAVIGATING CULTURAL DIVERSITY -- THE VISUAL POLITICS OF U.S. GUN CULTURE -- EVER MORE GUNS -- CORE U.S. GUN CULTURE AND ITS POLITICS -- VISUAL THEORIES AND METHODS -- PRELIMINARY VISUAL ANALYSIS -- DISCUSSION -- CONCLUSION -- REFERENCES -- THE U.S. GUN CULTURE SEEN THROUGH THE LENS OF CONSUMER CULTURE THEORY: SELF-SUFFICIENCY, SAFETY, AND PRIVACY -- INTRODUCTION -- THE GUN COMMUNITY AS A CONSUMPTION COMMUNITY -- THE GUN: FAMILY IDENTITY AND MASCULINE MYTH -- METHODOLOGY -- FINDINGS -- GUN FAMILY IDENTITY -- SELF-SUFFICIENCY -- SAFETY -- PRIVACY -- THE ROLE OF THE NRA -- DISCUSSION -- REFERENCES -- NEGOTIATING CULTURAL AMBIGUITY: A PHENOMENOLOGICAL STUDY OF MULTIRACIAL IDENTITY AND CONSUMPTION -- INTRODUCTION -- METHOD -- FINDINGS -- DISCUSSION -- REFERENCES -- NAVIGATING THE DIVERSITY WITHIN -- LITERATURE ON BICULTURALS -- METHODOLOGY -- DISCUSSION OF THEMES -- CONCLUSION -- ACKNOWLEDGMENTS -- REFERENCES -- CONSUMING IN THE THRESHOLDS: STEPPING OUTSIDE SOCIALIZATION THEORY TO UNDERSTAND THE CONTEMPORARY CHILD CONSUMER -- INTRODUCTION -- METHODOLOGY -- RESULTS AND DISCUSSION -- CONCLUSIONS -- NOTES -- REFERENCES -- THE ROLE OF MARKET-MEDIATED MILESTONES IN NEGOTIATING ADOLESCENT IDENTITY TENSIONS -- INTRODUCTION -- COMING OF AGE LIMINALITY AND IDENTITY DEVELOPMENT -- METHODOLOGY -- FINDINGS -- DISCUSSION -- FUTURE DIRECTIONS -- REFERENCES -- PART II: PRACTICES AND MATERIALITIES -- THE FLICKERING CONSUMER: NEW MATERIALITIES AND CONSUMER RESEARCH -- THE FLICKERING CONSUMER: NEW MATERIALITIES AND CONSUMER RESEARCH -- MATERIALITY (VERSUS MATERIALISM) IN CONSUMER RESEARCH -- MATERIALITY AND CONSUMPTION: FROM SUBSTANCE-BASED TO RELATIONAL METAPHYSICS -- AGENCY, INTENTION, EFFECT -- FLICKERING AND PROVOKING -- WITNESSING AND MATERIALITY -- CONCLUSIONS -- REFERENCES -- WEDDINGS AS WASTE -- INTRODUCTION -- WEDDINGS AS WASTE -- TWO TYPES OF WASTE -- A FRAMEWORK OF WASTE -- THE CONTEXT -- METHOD/DATA COLLECTION -- WEDDINGS AND WASTE -- DISCUSSION AND CONCLUSION -- NOTES -- REFERENCES -- EARMARKING MONEY AND CONSUMPTION -- THEORETICAL FOUNDATION -- METHODS -- MONEY, EARMARKS, AND CONSUMPTION -- DISCUSSION -- REFERENCES -- WHAT IS MINE IS NOT YOURS: FURTHER INSIGHT ON WHAT ACCESS-BASED CONSUMPTION SAYS ABOUT CONSUMERS -- INTRODUCTION -- MODELS OF ACCESS-BASED CONSUMPTION -- ACCESS-BASED CONSUMPTION AND SUSTAINABILITY -- ACCESS-BASED SOLUTIONS AND THE CONSUMER MARKET -- CONSUMER CULTURE AND ACCESS-BASED CONSUMPTION -- METHODOLOGY -- FINDINGS: ACCESS-BASED USE OF NURSERY PRODUCTS AND CONSUMERS -- CONCLUSIONS -- LIMITATIONS -- RESEARCH AGENDA -- ACKNOWLEDGMENT -- REFERENCES -- (MICRO)FINANCING TO GIVE: KIVA ASA GIFT-MARKET HYBRID -- INTRODUCTION -- THE GIFT-MARKET DUALISM -- GIFT-MARKET DUALISM IN CCT -- METHODOLOGY -- RESULTS -- DISCUSSION AND CONCLUSION -- NOTES -- REFERENCES -- PART III: EMBODYING CONSUMPTION -- BRINGING THE BODY BACK INTO THE STUDY OF TIME IN CONSUMER RESEARCH -- INTRODUCTION -- TIME IN CONSUMER RESEARCH -- TIME REDUX: CONCEPTUALIZING THE EMBODIED HUMAN EXPERIENCE OF TEMPORALITY -- TIME IN THE FUTURE OF CONSUMER RESEARCH? -- CONCLUSION -- REFERENCES -- DANCING AROUND ANTI CONSUMPTION SOCIAL MARKETING – A THEORETICAL APPROACH -- WHAT DOES DANCE HAVE TO DO WITH IT? -- REALLY? WHAT IS A DANCE? -- DANCING IN THE CROSS STREETS OF ANTI CONSUMPTION AND SOCIAL MARKETING -- NOTES -- REFERENCES -- PART IV: VALUE IN CULTURAL CONTEXT -- THE CO-CREATION OF VALUE-IN-CULTURAL CONTEXT -- INTRODUCTION -- THE VALUE CO-CREATION CROSSROAD OF CCT AND S-D LOGIC -- A PRACTICE PERSPECTIVE FOR VALUE CO-CREATION -- CO-CREATING VALUE-IN-CULTURAL-CONTEXT -- RESEARCH PROPOSITIONS -- IMPLICATIONS AND CONCLUSION -- NOTE -- REFERENCES -- LOYALTY IN A CULTURAL PERSPECTIVE: INSIGHTS FROM FRENCH MUSIC FESTIVALS -- INTRODUCTION -- METHODOLOGY -- RESULTS -- DISCUSSION -- CONCLUSION -- REFERENCES -- BEHIND THE REVEALED BRAND: EXPLORING THE BRAND BACKSTORY EXPERIENCE -- INTRODUCTION -- THE BRAND EXPERIENCE -- THE BRAND BACKSTORY -- THE BACKSTAGE -- POTENTIAL CONSUMER RESPONSES TO THE BRAND BACKSTORY -- RESEARCH QUESTIONS -- EXPLORATORY RESEARCH ON THE STRUCTURE AND ROLE OF BRAND BACKSTORIES -- MORPHOLOGY OF THE BRAND BACKSTORY: STAGES OF THE BRAND BACKSTORY EXPERIENCE -- EXPERIENCING THE BRAND BACKSTORY NARRATIVE -- DISCUSSION -- CONCLUSION -- REFERENCES -- APPENDIX A -- APPENDIX B -- APPENDIX C -- APPENDIX D -- APPENDIX E -- APPENDIX F -- APPENDIX G -- APPENDIX H -- APPENDIX I -- APPENDIX J -- CONTROL AND POWER IN ONLINE CONSUMER TRIBES: THE ROLE OF CONFESSIONS -- INTRODUCTION -- METHOD -- DATA ANALYSIS -- FINDINGS -- DISCUSSION: CONFESSIONS, SUBJECT POSITIONS AND CONTROL -- CONCLUSIONS AND CONTRIBUTIONS -- REFERENCES -- PART V: OTHER -- CONSUMER KNOWLEDGE AND EXTERNAL PRE-PURCHASE INFORMATION SEARCH: A META-ANALYSIS OF THE EVIDENCE -- INTRODUCTION -- KNOWLEDGE AND EXTERNAL SEARCH RELATIONSHIP -- METHODOLOGY -- RESULTS AND ANALYSIS -- DISCUSSION AND CONCLUSION -- REFERENCES -- .
