| 000 | 01439camuu22002894a 4500 | |
| 001 | 000045459681 | |
| 005 | 20080805165914 | |
| 008 | 070222s2007 cauab b 000 0 eng | |
| 010 | ▼a 2007007441 | |
| 020 | ▼a 9781589480797 (pbk. : alk. paper) | |
| 020 | ▼a 1589480791 (pbk. : alk. paper) | |
| 035 | ▼a (KERIS)REF000013005633 | |
| 040 | ▼a DLC ▼c DLC ▼d BAKER ▼d BTCTA ▼d C#P ▼d MNY ▼d YDXCP ▼d DLC ▼d 211009 | |
| 050 | 0 0 | ▼a HF5415.125 ▼b .M55 2007 |
| 082 | 0 4 | ▼a 658.8/00285 ▼2 22 |
| 090 | ▼a 658.800285 ▼b M647g | |
| 100 | 1 | ▼a Miller, Fred L. , ▼d 1949-. |
| 245 | 1 0 | ▼a GIS tutorial for marketing / ▼c Fred L. Miller. |
| 250 | ▼a 1st ed. | |
| 260 | ▼a Redlands, Calif. : ▼b ESRI Press , ▼c 2007. | |
| 300 | ▼a xxi, 409 p. : ▼b col. ill., col. maps ; ▼c 28 cm. + ▼e 1 CD-ROM (4 3/4 in.) + 1 DVD (4 3/4 in.). | |
| 504 | ▼a Includes bibliographical references. | |
| 505 | 0 | ▼a Ch. 1. Seeking and evaluating marketing opportunities -- ch. 2. Working with community tapestry data -- ch. 3. Developing a targeted promotional campaign -- ch. 4. Planning a merchandising strategy -- ch. 5. Developing an integrated marketing communication program -- ch. 6. Prospect profiling -- ch. 7. International market assessment and expansion -- ch. 8. Retail site selection -- ch. 9. Managing sales territories. |
| 650 | 0 | ▼a Marketing ▼x Data processing. |
| 650 | 0 | ▼a Geographic information systems. |
| 945 | ▼a KINS |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/교육보존A/6 | 청구기호 658.800285 M647g | 등록번호 111485586 (1회 대출) | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |