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| 020 | ▼a 0300255535 | |
| 020 | ▼a 9780300255539 | |
| 020 | ▼z 9780300271430 ▼q ePub ebook | |
| 035 | ▼a (KERIS)REF000020196547 | |
| 040 | ▼a YDX ▼b eng ▼e rda ▼c YDX ▼d BDX ▼d UKMGB ▼d YUS ▼d OCLCF ▼d UOK ▼d KUB ▼d 211009 | |
| 050 | 4 | ▼a HM1201 ▼b .G64 2023 |
| 082 | 0 4 | ▼a 658.3142 ▼2 23 |
| 084 | ▼a 658.3142 ▼2 DDCK | |
| 090 | ▼a 658.3142 ▼b G571m | |
| 100 | 1 | ▼a Gneezy, Uri, ▼d 1967- ▼0 AUTH(211009)163521. |
| 245 | 1 0 | ▼a Mixed signals : ▼b how incentives really work / ▼c Uri Gneezy. |
| 260 | ▼a New Haven : ▼b Yale University Press, ▼c 2023. | |
| 264 | 1 | ▼a New Haven : ▼b Yale University Press, ▼c [2023] |
| 264 | 4 | ▼c ©2023 |
| 300 | ▼a ix, 307 p. : ▼b ill. ; ▼c 24 cm. | |
| 336 | ▼a text ▼2 rdacontent | |
| 336 | ▼a still image ▼2 rdacontent | |
| 337 | ▼a unmediated ▼2 rdamedia | |
| 338 | ▼a volume ▼2 rdacarrier | |
| 504 | ▼a Includes bibliographical references and index. | |
| 520 | ▼a Drawing on behavioral economics, game theory, psychology, and fieldwork, Gneezy outlines how to be incentive smart, designing rewards that are simple and effective. He highlights how the right combination of economic and psychological incentives can encourage people to drive more fuel-efficient cars, be more innovative at work, and even get to the gym. "Incentives send a signal," Gneezy writes, "and your objective is to make sure this signal is aligned with your goals." | |
| 650 | 0 | ▼a Incentive (Psychology). |
| 650 | 0 | ▼a Incentives in industry. |
| 945 | ▼a ITMT |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/서고7층/ | 청구기호 658.3142 G571m | 등록번호 111878962 (1회 대출) | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |