| 000 | 02051camuu2200313 a 4500 | |
| 001 | 000045385323 | |
| 005 | 20070914101148 | |
| 008 | 061108s2006 mau b 001 0 eng d | |
| 010 | ▼a 2006355614 | |
| 020 | ▼a 1422102823 (pbk.) | |
| 020 | ▼a 9781422102824 (pbk.) | |
| 024 | 3 | ▼a 9781422102824 |
| 035 | ▼a (OCoLC)ocm72670356 | |
| 035 | ▼a (OCoLC)72670356 | |
| 035 | ▼a (KERIS)REF000013024819 | |
| 040 | ▼a VYF ▼c VYF ▼d BAKER ▼d DLC ▼d 211009 | |
| 042 | ▼a lccopycat | |
| 050 | 0 0 | ▼a HC79.T4 ▼b J625 2006 |
| 082 | 0 0 | ▼a 658.4/063 ▼2 22 |
| 090 | ▼a 658.4063 ▼b J65m | |
| 100 | 1 | ▼a Johansson, Frans. |
| 245 | 1 4 | ▼a The Medici effect : ▼b what elephants and epidemics can teach us about innovation / ▼c Frans Johansson. |
| 260 | ▼a Boston, Mass. : ▼b Harvard Business School Press , ▼c c2006. | |
| 300 | ▼a xiii, 207 p. ; ▼c 21 cm. | |
| 504 | ▼a Includes bibliographical references (p. 191-200) and index. | |
| 505 | 0 | ▼a The intersection: your best chance to innovate: monkeys and mind readers -- The rise of intersections: the sounds of Shakira and the emotions of Shrek -- Break down the barriers between fields: sea urchin lollipops and Darwin's finches -- How to make the barriers fall: Heathrow Tunnel and restaurants without food -- Randomly combine concepts: card games and sky rises -- How to find the combinations: meteorite crashes and code breakers -- Ignite an explosion of ideas: submarines and tubular bells -- How to capture the explosion: MacGyver and boiling potatoes -- Execute past your failures: violence and school curricula -- How to succeed in the face of failure: Palm Pilots and counterproductive carrots -- Break out of your network: ants and truck drivers -- How to leave the network behind: penguins and meditation -- Take risks and overcome fear: airplanes and serial entrepreneurs -- How to adopt a balanced view of risk: elephants and epidemics -- Step into the intersection and create the Medici effect. |
| 650 | 0 | ▼a Technological innovations. |
| 650 | 0 | ▼a Creative thinking. |
소장정보
| No. | 소장처 | 청구기호 | 등록번호 | 도서상태 | 반납예정일 | 예약 | 서비스 |
|---|---|---|---|---|---|---|---|
| No. 1 | 소장처 중앙도서관/서고7층/ | 청구기호 658.4063 J65m | 등록번호 111433944 (6회 대출) | 도서상태 대출가능 | 반납예정일 | 예약 | 서비스 |
컨텐츠정보
책소개
With an international background and MBA from Harvard, a business consultant draws inspiration from Renaissance Italy's surge of creativity for his "Medici effect." Johansson contends that innovation is fueled by the intersection of disparate fields and cultures, and that intersectional ideas are accelerating due to increasing human migration, convergence of science and computer power. He offers example of Medici-type innovators, and tips for dealing with risk and generating new ideas. Annotation ⓒ2007 Book News, Inc., Portland, OR (booknews.com)
정보제공 :
저자소개
프란스 요한슨(지은이)
혁신 전략 기업 메디치그룹(The Medici Group)의 창립자. 메디치그룹은 불확실한 세상에서 새로운 분야의 개척을 꿈꾸며 기업, 비정부 기구, 여러 정부를 대상으로 컨설팅하고 있다. 브라운대학교에서 환경과학을 전공하고 하버드 경영대학원에서 경영학 석사 학위를 받았다. 그리고 보스턴에 본사를 둔 인터넷 기업 인카닷네트(Inka.net)의 설립자 겸 CEO를 역임했다. 저서로 《메디치 효과》 《클릭 모먼트》가 있다.