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European cases in marketing management

European cases in marketing management

자료유형
단행본
개인저자
Quelch, John A. Kashani, Kamran. Vandermerwe, Sandra.
서명 / 저자사항
European cases in marketing management / John A. Quelch, Kamran Kashani and Sandra Vandermerwe.
발행사항
Burr Ridge, Ill. :   Irwin,   c1994.  
형태사항
xiii, 525 p. : ill. ; 24 cm.
총서사항
The Irwin series in marketing.
ISBN
0256157227
서지주기
Includes bibliographical references.
일반주제명
Marketing --Europe --Case studies. Marketing --Europe --Management --Case studies. Marketing research --Europe --Case studies.
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008 931001s1994 ilua b 000 0 eng d
010 ▼a 93041069
020 ▼a 0256157227
040 ▼a 244002 ▼c 244002
043 ▼a e------
049 0 ▼l 151003404
082 0 4 ▼a 658.8/0094 ▼2 20
090 ▼a 658.80094 ▼b E89
245 0 0 ▼a European cases in marketing management / ▼c John A. Quelch, Kamran Kashani and Sandra Vandermerwe.
260 ▼a Burr Ridge, Ill. : ▼b Irwin, ▼c c1994.
300 ▼a xiii, 525 p. : ▼b ill. ; ▼c 24 cm.
440 4 ▼a The Irwin series in marketing.
504 ▼a Includes bibliographical references.
650 0 ▼a Marketing ▼z Europe ▼x Case studies.
650 0 ▼a Marketing ▼z Europe ▼x Management ▼x Case studies.
650 0 ▼a Marketing research ▼z Europe ▼x Case studies.
700 1 ▼a Quelch, John A.
700 1 ▼a Kashani, Kamran.
700 1 ▼a Vandermerwe, Sandra.

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 세종학술정보원/사회과학실(4층)/ 청구기호 658.80094 E89 등록번호 151003404 도서상태 대출가능 반납예정일 예약 서비스 B M ?

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