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Alignment : using the balanced scorecard to create corporate synergies

Alignment : using the balanced scorecard to create corporate synergies (7회 대출)

자료유형
단행본
개인저자
Kaplan, Robert Steven, 1940- Norton, David P., 1941-
서명 / 저자사항
Alignment : using the balanced scorecard to create corporate synergies / Robert S. Kaplan, David P. Norton.
발행사항
Boston, Mass. :   Harvard Business School Press,   c2006.  
형태사항
x, 302 p. : ill. ; 25 cm.
ISBN
1591396905 9781591396901
내용주기
Alignment : a source of economic value -- Corporate strategy and structure : historical perspective -- Aligning financial and customer strategies -- Aligning internal process and learning and growth strategies : integrated strategic themes -- Aligning support functions -- Cascading : the process -- Aligning boards and investors -- Aligning external partners -- Managing the alignment process -- Total strategic alignment.
서지주기
Includes bibliographical references and index.
일반주제명
Strategic planning. Industrial management. Industrial organization. Strategic alliances (Business). Organizational effectiveness.
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245 1 0 ▼a Alignment : ▼b using the balanced scorecard to create corporate synergies / ▼c Robert S. Kaplan, David P. Norton.
260 ▼a Boston, Mass. : ▼b Harvard Business School Press, ▼c c2006.
300 ▼a x, 302 p. : ▼b ill. ; ▼c 25 cm.
504 ▼a Includes bibliographical references and index.
505 0 ▼a Alignment : a source of economic value -- Corporate strategy and structure : historical perspective -- Aligning financial and customer strategies -- Aligning internal process and learning and growth strategies : integrated strategic themes -- Aligning support functions -- Cascading : the process -- Aligning boards and investors -- Aligning external partners -- Managing the alignment process -- Total strategic alignment.
650 0 ▼a Strategic planning.
650 0 ▼a Industrial management.
650 0 ▼a Industrial organization.
650 0 ▼a Strategic alliances (Business).
650 0 ▼a Organizational effectiveness.
700 1 ▼a Norton, David P., ▼d 1941- ▼0 AUTH(211009)108397.
945 ▼a KINS

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/교육보존A/6 청구기호 658.4012 K17a 등록번호 111386779 (7회 대출) 도서상태 대출가능 반납예정일 예약 서비스 B M

컨텐츠정보

책소개

Most organizations consist of multiple business and support units, each populated by highly trained, experienced executives. But often the efforts of individual units are not coordinated, resulting in conflicts, lost opportunities, and diminished performance.

Robert S. Kaplan and David P. Norton argue that the responsibility for this critical alignment lies with corporate headquarters. In this book, the authors apply their revolutionary Balanced Scorecard management system to corporate-level strategy, revealing how highly successful enterprises achieve powerful synergies by explicitly defining corporate headquarters' role in setting, coordinating, and overseeing organizational strategy.

Based on extensive field research in organizations worldwide, Alignment shows how companies can build an enterprise-level Strategy Map and Balanced Scorecard that clearly articulate the "enterprise value proposition" how the enterprise creates value above that achieved by individual business units operating alone. The book provides case studies, actionable frameworks, and sample scorecards that show how to align business and support units, boards of directors, and external partners with the corporate strategy and create a governance process that will ensure that alignment is sustained.

The next breakthrough in strategy execution from the field's premier thinkers, Alignment shows how today's companies can unlock unrealized value from enterprise synergies.


정보제공 : Aladin

저자소개

데이비드 P. 노튼(지은이)

성과측정과 조직혁신을 전문으로 하는 컨설팅 회사 르네상스 솔루션Renaissance Solution 사의 대표이다. 놀런, 노튼 앤 컴퍼니Nolan, Norton & Company 사의 공동설립자이기도 하다. 또한 웨세스터 폴리테크닉 인스티튜트Worcestor Polytechnic Institude의 이사이며, ACME(The Association of Consulting Management Engineers)의 이사를 역임하고 있다. 그는 미 국방부의 정보관리에 대한 지원으로 공로상을 수상하기도 했다.

로버트 S. 캐플란(지은이)

하버드경영대학원의 회계와 성과관리 부문 교수이면서, BSC전문기업인 팰러디엄 그룹Palladium Group/BSC Collaborative에서 실행부문 회장을 맡고 있다. MIT에서 전기공학으로 학사와 석사학위를 받고, 코넬대학교에서 계량의사결정론Operation Research으로 박사학위를 받았다. 카네기멜론 경영대학원에서 16년간 교수와 학장(1977~1983)을 역임하고, 1984년부터 하버드경영대학원에서 교수로 재직 중이다. 기업성과관리CPM, Corporate Performance Management 분야의 세계최고 권위자로, 혁신적 원가 개념인 '활동기준원가Activity-Based Costing'와 탁월한 성과관리도구인 'BSCBalanced Scorecard' 개념을 공동 개발했다. <하버드비즈니스리뷰>에 18편의 논문을 게재하고, 기타 학술지에 120여 편의 논문을 발표했으며 데이비드 노튼과 공동집필한 5권을 포함, 총 14권의 책을 집필했다. <Strategy Maps> <Alignment 정렬> <전사적 전략경영을 위한 SFO> <가치실현을 위한 통합경영지표 BSC> 등의 저서가 있다.

정보제공 : Aladin

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