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Lead markets in age-based innovations [electronic resource] : demographic change and internationally successful innovations

Lead markets in age-based innovations [electronic resource] : demographic change and internationally successful innovations

자료유형
E-Book(소장)
개인저자
Levsen, Nils.
서명 / 저자사항
Lead markets in age-based innovations [electronic resource] : demographic change and internationally successful innovations / Nils Levsen.
발행사항
Wiesbaden :   Springer Fachmedien Wiesbaden :   Imprint: Springer Gabler,   2015.  
형태사항
1 online resource (xxiii, 335 p.) : ill.
총서사항
Forschungs-/entwicklungs-/innovations-management
ISBN
9783658088156
요약
Nils Levsen focuses on the international diffusion of product and service innovations for elderly users. In particular, the existence and location of lead markets is being investigated. Lead markets are characterized by their early adoption of innovations and their influence on design choice in a subsequent international diffusion process. Finally, two boundary conditions to the applicability of lead market theory are being identified and described.  Contents Early Adoption Patterns and Lead Markets of Selected Age-Based Innovations Analysis of Lead Market Candidate Countries Based on Extant Theory Market Participant Study Age-Specialized Innovations: Stakeholder Structure and Implications  Target Groups Researchers and students of innovation management, technology management, sociology, and gerontology Executives of product development  The Author Nils Levsen has been working at the Institute of Technology and Innovation Management at the Technical University of Hamburg-Harburg and examines the international diffusion of innovations.
일반주기
Title from e-Book title page.  
내용주기
Early Adoption Patterns and Lead Markets of Selected Age-Based Innovations -- Analysis of Lead Market Candidate Countries Based on Extant Theory -- Market Participant Study -- Age-Specialized Innovations: Stakeholder Structure and Implications.
서지주기
Includes bibliographical references.
이용가능한 다른형태자료
Issued also as a book.  
일반주제명
Technological innovations --Marketing. Population aging --Economic aspects. Marketing --Social aspects. Technological innovations --Management.
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100 1 ▼a Levsen, Nils.
245 1 0 ▼a Lead markets in age-based innovations ▼h [electronic resource] : ▼b demographic change and internationally successful innovations / ▼c Nils Levsen.
260 ▼a Wiesbaden : ▼b Springer Fachmedien Wiesbaden : ▼b Imprint: Springer Gabler, ▼c 2015.
300 ▼a 1 online resource (xxiii, 335 p.) : ▼b ill.
490 1 ▼a Forschungs-/entwicklungs-/innovations-management
500 ▼a Title from e-Book title page.
504 ▼a Includes bibliographical references.
505 0 ▼a Early Adoption Patterns and Lead Markets of Selected Age-Based Innovations -- Analysis of Lead Market Candidate Countries Based on Extant Theory -- Market Participant Study -- Age-Specialized Innovations: Stakeholder Structure and Implications.
520 ▼a Nils Levsen focuses on the international diffusion of product and service innovations for elderly users. In particular, the existence and location of lead markets is being investigated. Lead markets are characterized by their early adoption of innovations and their influence on design choice in a subsequent international diffusion process. Finally, two boundary conditions to the applicability of lead market theory are being identified and described.  Contents Early Adoption Patterns and Lead Markets of Selected Age-Based Innovations Analysis of Lead Market Candidate Countries Based on Extant Theory Market Participant Study Age-Specialized Innovations: Stakeholder Structure and Implications  Target Groups Researchers and students of innovation management, technology management, sociology, and gerontology Executives of product development  The Author Nils Levsen has been working at the Institute of Technology and Innovation Management at the Technical University of Hamburg-Harburg and examines the international diffusion of innovations.
530 ▼a Issued also as a book.
538 ▼a Mode of access: World Wide Web.
650 0 ▼a Technological innovations ▼x Marketing.
650 0 ▼a Population aging ▼x Economic aspects.
650 0 ▼a Marketing ▼x Social aspects.
650 0 ▼a Technological innovations ▼x Management.
830 0 ▼a Forschungs-/entwicklungs-/innovations-management.
856 4 0 ▼u https://oca.korea.ac.kr/link.n2s?url=http://dx.doi.org/10.1007/978-3-658-08815-6
945 ▼a KLPA
991 ▼a E-Book(소장)

소장정보

No. 소장처 청구기호 등록번호 도서상태 반납예정일 예약 서비스
No. 1 소장처 중앙도서관/e-Book 컬렉션/ 청구기호 CR 658.800846 등록번호 E14028908 도서상태 대출불가(열람가능) 반납예정일 예약 서비스 M

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